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Xiaohongshu (Chinese: 小红书; pinyin: xiǎohóngshū; lit. 'Little Red Book'), also known as RED , [1] [2] is a social media and e-commerce platform. It has been described as "China's answer to Instagram ", [3] and is sometimes referred to as " Chinese Instagram ".
Mar 25, 2024 · Xiaohongshu, which translates to “little red book”, has big-name backers including Alibaba, Tencent, GGV Capital and the former Sequoia China venture capital firm HongShan. It is...
May 8, 2024 · Download Xiaohongshu and get inspired by connecting with a range of diverse and interesting people from all over the world. Share and discover the beauty of the world through Xiaohongshu!
Mar 8, 2022 · Xiaohongshu is China's Instagram on steroids, blending influencers and shopping. Here's how it works. Weilun Soon. Mar 8, 2022, 1:31 AM PST. Xiaohongshu has finessed its approach to influencer...
May 16, 2022 · Established in 2013 and valued at more than $3 billion, Xiaohongshu, also known as Little Red Book or simply RED, is one of China’s newest and fastest-growing social media platforms. It differs...
Mar 13, 2024 · Overview of Little Red Book (Xiaohongshu): Often referred to as the Chinese Instagram, Little Red Book is a social media and e-commerce platform focusing on user-generated content in fashion, beauty, and lifestyle. It targets urban women aged 18 to 35 and has become a favorite among Chinese consumers.
Apr 11, 2022 · Often compared to Instagram or Pinterest, Xiaohongshu (or RED in English) helps users discover and buy luxury, fashion and beauty products. It can also be an essential tool for building community around a brand in China, writes Mark Bellamy from Aiken Digital.
Mar 16, 2016 · But this one is a Shanghai-based shopping app that, in just two years, has attracted 15 million consumers and $200m in annual merchandise sales. And already it's raised $120m at a $1bn valuation ...
Nov 8, 2021 · Chinese social e-commerce app Xiaohongshu said it has raised a new round of financing from existing shareholders who increased their stakes in the firm, which a source familiar with the matter...
