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   Why is colour important?

   • Colour is an essential part of our world. And, with a bit of filtering and a bit of background knowledge, science and culture and history and beauty are revealed. Watch Colour: The Spectrum of Science to see just some of the amazing stories the world has to tell. Colour is an essential part of our world.

   BBC Four - Colour: The Spectrum of Science - “Is the colour you see the

   www.bbc.co.uk/programmes/articles/dcGXtCmtyklClYgYgJHKG9/is-the-colour-you-see-the-same-as-the-colour-i-see-how-i-explored-the-hidden-stories-of-our-planet-s-colours

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   Why do we see colour?

   • Colour is what brings the natural world to life. But what is it, why do we see it, and why is it important in nature? Colour is a construct of the mind. Colour isn't a physical characteristic of an object, unlike size or mass. To see colour, you need light. When light shines on an object, some light bounces off and some is absorbed.

   What is colour? | Kew

   www.kew.org/read-and-watch/what-is-colour

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   Why do we need colour terms?

   • The natural world is full of bold, beautiful, diverse colours. Botanists and mycologists need standardised colour terms for the precise identification of plants and fungi when working both in the field and with dried, pressed specimens.

   Nature's true colours | Kew

   www.kew.org/read-and-watch/natures-true-colours

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   Why is color important in scientific visualization?

   • Scientific visualizations play multiple roles of helping people quantify, interpret, evaluate, and communicate information. Their importance in the exploration and discovery of data is immense and is growing with advances in computational power, yet visualization’s single most effective encoder—color—remains vastly understudied.

   Visualizing Science: How Color Determines What We See - Eos

   eos.org/features/visualizing-science-how-color-determines-what-we-see

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2. www.colorsexplained.com › what-is-colorWhat Is Color? The Science of Color From Physics to Psychology

   www.colorsexplained.com › what-is-color

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   Aug 11, 2023 · Why is understanding color important? Color plays a significant role in our daily lives. It influences our emotions, perceptions, and decision-making processes.

3. eos.org › features › visualizing-science-how-colorVisualizing Science: How Color Determines What We See - Eos

   eos.org › features › visualizing-science-how-color

   May 21, 2020 · Color plays a major role in the analysis and communication of scientific information. New tools are helping to improve how color can be applied more accurately and effectively to data.

4. Videos

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     2:49

     khanacademy.org

     Color Science

     25 Oct 2016

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     bbc.co.uk

     Revise what colour is, which colours the eye sees and the practical uses of colour in photography. - BBC Bitesize

     31 Jul 2019

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     6:58

     youtube.com

     COLOR THEORY BASICS: Use the Color Wheel & Color Harmonies to Choose Colors that Work Well Together

     24 Sep 2020

     2.4M views

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5. library.si.edu › color-in-a-new-light › scienceThe Science of Color - Smithsonian Libraries

   library.si.edu › color-in-a-new-light › science

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   By scientifically establishing our visible spectrum (the colors we see in a rainbow), Newton laid the path for others to experiment with color in a scientific manner. His work led to breakthroughs in optics, physics, chemistry, perception, and the study of color in nature.

6. www.kew.org › read-and-watch › natures-true-coloursNature's true colours | Kew

   www.kew.org › read-and-watch › natures-true-colours

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   Jul 26, 2019 · Why is colour important to science? The natural world is full of bold, beautiful, diverse colours. Botanists and mycologists need standardised colour terms for the precise identification of plants and fungi when working both in the field and with dried, pressed specimens.

7. knowablemagazine.org › science-of-color-perceptionThe science of color perception | Knowable Magazine

   knowablemagazine.org › science-of-color-perception

   Color is in the eye, and brain, of the beholder. The way we see and describe hues varies widely for many reasons: from our individual eye structure, to how our brain processes images, to what language we speak, or even if we live near a body of water. By Nicola Jones 10.27.2022. Support sound science and smart stories.

8. www.bbc.co.uk › programmes › articlesBBC Four - Colour: The Spectrum of Science - “Is the colour ...

   www.bbc.co.uk › programmes › articles

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   The world gives us mixtures of colours that are overlaid on top of each other, and you can easily filter some out and leave the rest. When we use an infrared camera, we’re choosing to look at...

9. www.kew.org › read-and-watch › what-is-colourWhat is colour? | Kew

   www.kew.org › read-and-watch › what-is-colour

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   May 16, 2021 · Why does colour exist? When the first eyes evolved, around 520 million years ago, evolution went into overdrive. Before this, colour didn't exist. When the first eyes came into existence, the natural world started to evolve bright and beautiful shades. Animals evolved to use colour to their advantage.