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      • Organizations should have their moonshots. They’re a keystone of what we call a “future-back” approach to strategy, which unlike the “present forward” nature of most strategic-planning processes, doesn’t operate under the assumption that tomorrow will be pretty much like today, and the day after pretty much more of the same.
      www.innosight.com/insight/what-a-good-moonshot-is-really-for/
  1. May 14, 2013 · What a Good Moonshot Is Really For. More than 50 years ago, U.S. President John F. Kennedy captured the world’s imagination when he said, “This nation should commit itself to achieving the ...

  2. Nov 1, 2023 · A moonshot is a bold goal, inspired by the 1969 moon landing, demanding innovative thinking and technology to address major global issues.

    • Identifying Future Innovation
    • Moonshot
    • The Process and Next Steps

    UK Research and Innovation (UKRI) and the Department for Science, Innovation and Technology (DSIT) are seeking your ideas to help solve the big challenges that we are facing today. The plan is to identify future innovation investment opportunities which with public funding can be addressed here in the UK. That would be delivered via Pioneer Innovat...

    The term ‘moonshot’ stems from the 1960s and the US’s bold and ambitious programme to send a human to the Moon and to return them home safely within a decade. The seven principles of a moonshot as defined by Pioneer Innovation are: 1. excite and inspire the public, academia, and industry 2. help solve an important societal issue 3. be truly disrupt...

    Phase one: ideas generation

    19 June to 10 July: UK’s new moonshots engagement opens to submit your ideas. From 11 July, UKRI will conduct an internal grouping and reviewing of the ideas submitted (for further information see the Pioneer Innovation Moonshot Engagement Framework (PDF, 1.5MB). We will then invite a selection of representatives whose ideas are the most inspiring, bold and ambitious, and in-line with the seven principles as set out above to phase two.

    Phase two: present and connect

    These in person and virtual events will take place in the week commencing 31 July. They will be by invitation and instructions for participation will be issued from 18 July. These events will include opportunities to hear more about the ambitions and intent for a moonshots programme, meet and hear about the other moonshot ideas submitted, and discuss the ideas with a diverse panel. The panel will be composed of research and innovation subject matter experts. Attendees should allow a full work...

    Phase three: shortlist, community building, ideas development

    Throughout August, shortlisted moonshots along with their presenters will be invited to work with UKRI and DSIT. This includes convening consortia, if not established already, to ensure representation across research, large and small business and industry communities, to work up the moonshot idea into a more fully developed proposition. These more developed moonshot proposals will be put forward to the ministers for a decision on which should be delivered should funding be made available. For...

  3. Jul 15, 2021 · The term moonshot – as it is used in the startup and tech ecosystem today – refers to the Apollo 11 mission to bring the first human to the moon. Former US President John F. Kennedy stated in the beginning of the 1960s, that his country will be the first to get to the moon.

  4. A good moonshot has three ingredients. First, it inspires. Reading Kennedy’s quote raises the spirit; a more typical corporate goal of increasing return on invested capital from 13.4% to 13.9%, not so much.

  5. Moonshot is a behind-the-scenes look at the challenges we faced bringing a vaccine to the world, the lessons we learned along the way, and the core values that united us in the battle against disease.

  6. At X, we’re trying to build a “moonshot factory”, a place where the processes and culture make it easier to make radical breakthroughsrepeatedly. Here are the guiding principles that have been most helpful to us in X's first 10 years, and we encourage others to use them too.

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