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      • In a world flooded with visual content, why does storytelling matter on a platform like YouTube? The answer is simple: storytelling creates a connection. It’s the bridge between your content and your audience, allowing them not just to watch but to feel, relate, and remember.
      medium.com/@ishaktrans/mastering-youtube-storytelling-a-step-by-step-guide-to-captivating-your-audience-be372077cf62
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    • The Science of Attention
    • A Storytelling Format That Gets More Watch Time
    • YouTube Examples of The Hero’S Journey
    • A Compelling Story = YouTube Views

    Did you know most people stop watching a YouTube video after 30 seconds? If you looked at the audience retention graph for that content, you would see something like this: So what does it take to keep viewers engaged? According to a University of Chicagostudy, it’s all about emotion. Viewers pay attention when you make them feel something or change...

    Now that you know emotional content makes people listen, how do you pump those moments into your videos? One solution is to use the hero’s journey, a common plot device in Harry Potter, Star Wars, and hundreds of other movies. It focuses on a single protagonist, an adventure they take, and what they learn along the way. Here’s what the hero's journ...

    You can use the hero’s journey in almost any video, but it works best in challenge or storytime content. So as a quick example, we’ll share two videos from those categories. You'll see how both stories follow the hero's journey, even if the creators tweaked them a bit for YouTube. It's also worth mentioning that these videos got massive views. So t...

    To master YouTube storytelling, you must look outside of YouTube. Study the classics that laid the foundation for every plot device we know today. The Lion King. Gone with the Wind. Jaws. Then you can use those stories as a blueprint to make emotional, captivating content. That's how you get more watch time on YouTube! But if you need more advice, ...

    • Lydia Sweatt
  2. Oct 31, 2023 · These YouTube success stories, where individuals have gone from obscurity to stardom, serve as an inspiring testament to the democratization of media and the power of human...

  3. Sep 8, 2022 · Bergen's new book tells the story of YouTube's founding in 2005 on the simple idea of letting everyone share videos on the internet for free, and he describes the company's chaotic...

  4. Introducing more ways to share your Stories on YouTube. As a creator, you're always looking to strengthen your relationship with your audience. You bring them along on your travels, give them a backstage pass to one of your videos, or even a sneak peek at your upcoming video.

  5. Table of Contents hide. What are YouTube Stories. How YouTube stories work. Access the YouTube app and create your story. Publish the story to make it visible. Monitor performance. Tips for using YouTube stories strategically. Conclusion and strategic advice.

  6. Mar 1, 2017 · YouTube has given people, predominantly young adults, a platform to share their story in a format that is familiar to them. Since many young people are driven by the validation of their peers, YouTube is the perfect venue.

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