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- When Trojan Records attempted to break into the United States music market in the early 1970s, it hit an insurmountable barrier: the company shared its name with America’s most popular brand of condom. ‘It was a case of commercial coitus interruptus,’ says Rob Bell, at the time the label’s production manager.
www.spectator.co.uk/article/how-trojan-records-conquered-the-world/
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Aug 9, 2010 · He didn’t really want to be stuck with – believe it or not – a reggae catalogue, of which he knew nothing; he’d got into [the music industry] with classical music and suddenly he was stuck with having to try and market a totally different form of music.
Much has changed since the summer of 1968, yet despite the rise and fall of numerous music trends and the development of new formats on which music can be acquired, Trojan Records has consistently maintained a significant and relevant presence in an ever-competitive market.
Sep 13, 2018 · From the label's humble beginnings in a rundown London warehouse to its ascendance as a barrier-breaking cultural entity boasting over 15,000 titles in its catalog, Trojan Records has played an...
Trojan Records is a British record label founded by Jamaican Duke Reid in 1968. It specialises in ska, rocksteady, reggae and dub music. The label currently operates under the Sanctuary Records Group. The name Trojan comes from the Croydon-built Trojan truck that was used as Duke Reid's sound system in Jamaica.
Dec 10, 2023 · Founded in 1968 by Jamaican Duke Reid, this British record label has left an indelible mark on the music landscape. Let’s delve into the rhythmic journey of Trojan Records and explore its profound influence. The Origin: Duke Reid’s Trojan Truck
Oct 20, 2023 · This program chronicles the story of Trojan Records, one the most iconic record labels in history, as part of the cultural revolution that unfolded between Jamaican and British Youth culture on reggae and ska dance floors of ‘60s and ‘70s Britain.
