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      • Michael Jordan signed with Nike because he was offered a five-year, $500,000 per season deal with the up-and-coming sneaker brand. Although Jordan preferred Converse and Adidas, they simply could not match the offer Nike made. Jordan also signed with Nike because he loved the way they wanted to market him with the banned colored shoes.
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  2. May 17, 2023 · Jordan signed with Nike in 1984. The shoe company wasn't the powerhouse it is today, as Converse and Adidas ruled the sneaker business for marquee athletes. The Chicago Bulls legend first...

  3. Oct 26, 2022 · On this day 38 years ago, Jordan signed his first sneaker contract with Nike. The upstart American company placed all of its eggs in the basket of the 6'6" guard from North Carolina.

  4. May 1, 2020 · MJ's famous black-and-red shoes were against NBA regulations at the time, due to colour restrictions, which stated shoes needed to be primarily white. No matter – Nike simply paid the rookie's...

  5. Mar 31, 2016 · When "His Airness" burst onto the scene in 1984, no one knew he would become the greatest basketball player of all time or transform the world of celebrity endorsements forever. His work with Nike...

  6. Jun 22, 2023 · Nike salesman Sonny Vaccaro was instrumental in convincing Michael Jordan to sign with Nike. Nike executive Rob Strasser, Phil Knight, Nike’s co-founder, and David Falk, Jordan’s agent, were also key figures in negotiating the contract and getting Jordan to sign.

  7. May 15, 2023 · The truth behind Michael Jordan's $2.5 million Nike deal and the key figure who was overlooked. Michael Jordan has revealed his reason for joining Nike with the basketball legend's brand...

  8. May 9, 2023 · Looking back, the details of Michael Jordan's first deal with Nike looked like peanuts. The Oregon-based shoe company paid MJ a flat fee of $500,000 per year for five years. Nike then projected the Air Jordan 1 to generate $3 million over four years.