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Feb 1, 2021 · Morita also lambasted the “Japanese business model” for the relatively low share of income distributed to workers, attracting criticism of him within Japan.
In the 1960s, 70s and 80s it helped turned "Made in Japan" from a joke into a symbol in unsurpassed quality. Sony businesses run from digital cameras and personal computers to PlayStation game consoles and movies such as "Spiderman."
He co-authored the 1991 book The Japan That Can Say No with politician Shintaro Ishihara, where they criticized American business practices and encouraged Japanese to take a more independent role in business and foreign affairs. (Actually, Morita had no intention to criticize American practices at that time.)
Founded on manufacturing, with engineers at the center developing products through hard work and research, the Japanese business model has undoubtedly, many points worthy of praise. However, now is also a good time to think seriously about our business philosophy and consider if there are any areas to which we have not given sufficient thought.
Morita was infuriated that “the world associated ‘made in Japan’ with trinkets and cheap imitations,” according to his obituary in The Economist in 1999. “For the rest of his life he sought to prove to foreigners that ‘made in Japan’ meant originality, quality and value for the money.”
Mar 19, 2023 · The model became the top-selling microcar as early as May 1967, two months after its launch, and by May 1969 the number of units registered in Japan exceeded 300,000 (reaching a sales plateau in the fall of that year due to a defect found in June 1969).
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Nov 23, 1986 · Morita pokes fun at Americans who blame Japan for the U.S. trade deficit on the one hand, and import billions of dollars worth of Japanese goods to sell under American brands on the other.