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- Deliberating on a way for automotive development appropriate to Japan’s condition in the dawn of the motorization, Mr. Masujiro Hashimoto duly started production of small passenger cars named ‘DAT’, pointing the way on how Japan’s automobile industry should be in the future.
www.jahfa.jp/en/inductees/013MasujiroHashimoto.html
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In 1918, Kwaishinsha made a fresh start, manufacturing military vehicles. At the same time, though, it continued development of a small passenger car. After changing its name to Dat Jidosha Seizo Co., it completed work on the DATSON in 1931.
Birth of Datsun and origin of the brand name. The company that created the DAT (or DAT Motor Vehicle), which is where the name "Datsun" came from, was Kwaishinsha Jidosha Kojo, founded in 1911 by M. Hashimoto. His dream was to make cars that were suited to Japan and, if possible, export them.
Their initials inspired the name of the company’s first cars – the DATs. In 1914, the company introduced the ten-horsepower DAT 31, followed by the DAT 41 in 1916, which quickly became a best-seller. The DAT car was a reflection of Hashimoto’s vision and Japan’s early forays into automotive manufacturing.
Dec 27, 2023 · Nissan can trace its roots back to the first Japanese automaker, Kwaishinsha Motor Car Works. The company’s original three investors named its first car DAT, an acronym of their surnames. That car hit the market in 1914. By 1931 the company’s name had changed to DAT Jidosha & Co.
Jun 10, 2001 · In 1912 a young man by the name of Masujiro Hashimoto founded the Kwaishinsha Motor Car Company, and produced an automobile called the DAT. Each letter of DAT was the first initial of a man's family name; i.e., "D" was for Kenjoro Den, "A" was for Rokuro Aoyama, and the "T" was for Meitaro Takeuchi.
Two years after he left the firm, DAT merged with Nihon Sangyo Co., and the united company took its new name -- Nissan -- from Ni-San, which had been Nihon's symbol on the Japanese stock exchange. University: Tokyo Institute of Technology (1895)
