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  1. Moët & Chandon (French: [mɔɛt‿e ʃɑ̃dɔ̃]), [ 1 ] also known simply as Moët, is a French fine winery and part of the luxury goods company LVMH Moët Hennessy Louis Vuitton SE. Moët et Chandon is one of the world's largest champagne producers and a prominent champagne house. Moët et Chandon was established in 1743 by Claude Moët, and ...

  2. Actively engaged in an ecological transition for two decades, Moët et Chandon launched the Natura Nostra program in 2021 to take concrete action to support biodiversity beyond our estates. Much more than simply a large-scale agroecology program, Natura Nostra is a commitment to the future of the Champagne region, creating 100 kilometers of ecological corridors by 2027 and accelerating ...

  3. Grand Cross of the Legion of Honour (2023) [ 1 ] Bernard Jean Étienne Arnault (French: [bɛʁnaʁ ʒɑ̃ etjɛn aʁno]; born 5 March 1949) is a French businessman, investor and art collector. [ 2 ][ 3 ] He is the founder, chairman and CEO of LVMH, the world's largest luxury goods company. Arnault is one of the richest individuals in the world ...

    • Overview
    • Education and Early Career (1971 to 19
    • Visionary Entrepreneur or Wolf in Cashmere?
    • The Arnault Model: Balancing Financial Discipline and Creativity
    • The Creation of Star Brands
    • Creative Talent Management
    • The World’s Most Valuable Luxury Brands
    • The Most Acquisitive Deal Maker in Luxury: Tiffany & Company (20
    • The Secret of Arnault’s Success
    • Patron of the Arts

    As Chair and CEO of LVMH (Moët Hennessy Louis Vuitton SA), a luxury goods holding company, Bernard Arnault (born 1949) controls approximately 50% of a massive

    that owns over 70 of the top luxury brands in the world, including Christian Dior, Louis Vuitton, Dom Perignon, Moët et Chandon, Hennessy, Sephora, and TAG Heuer.

    As a young man navigating the U.S. market, Arnault developed ambitions far beyond his family's construction and real estate business—and he began looking for an enterprise he could scale, ideally “a business with French roots and international reach.”

    Arnault acquired Boussac, a famous (but floundering) textile and retail empire with several struggling businesses under its umbrella—including a prize that he had coveted for years: The House of Dior.

    Bernard Arnault was born in 1949 in Roubaix, an industrial city in the north of France, where his father, a prominent manufacturer, owned a civil engineering and property company, Ferret-Savinel. Arnault’s mother, who had a “fascination for Dior,” made certain that her son was classically trained on the piano. Years later, Arnault made Christian Dior, the jewel of haute couture that had fascinated his mother, the cornerstone of his global luxury group.

    In 1971, Arnault earned an undergraduate degree from École Polytechnique, the most selective engineering school in France, and joined his father’s business as Chief Construction Officer.

    When Arnault returned to France in 1984, he took the first steps in his legendary rise to control of the world's largest luxury group. During these early years, he also began to attract both an avid fan base and a vocal circle of critics. To his admirers, he was a visionary entrepreneur invigorating French business. To his critics, he was “the wolf in cashmere,” who brought an “Anglo-Saxon ruthlessness to the genteel world of 1980s French business”—no more than “a corporate raider dismantling centuries of tradition.”

    Arnault made his first move in 1984, when the French government was offering subsidies to any business that could rescue Boussac, a famous (but floundering) textile and retail empire with several struggling businesses under its umbrella—including a world-famous prize that Arnault had coveted for years: The House of Dior.

    With $15 million of family money and $65 million in financing from investment firm

    (Agache Financiere) and acquired the bankrupt Boussac—for no other reason than to get Dior. The highly effective—but ruthless—methods he used to turn around Boussac made Arnault known as “a force to reckon with in French business.”

    Over the next three decades, as he brought the best luxury brands in fashion, cosmetics, and beverages under the LVMH umbrella, Arnault proceeded to make “a series of brilliant business decisions” that “can only be called masterful.” Even his critics were impressed by “his ability to manage creativity for the sake of profit and growth.” Industry ob...

    In a 2001 Harvard Business Review interview, Arnault explained his famous business process, which—unlike the traditional fashion industry—requires financial discipline as well as creativity. The entire focus of Arnault's teams is the creation of “star brands” that must meet a high bar for four artistic and financial criteria: LVMH brands must be “timeless, modern, fast-growing, and highly profitable.” In practice, “profitable creativity” means that “star brands are born only when a company manages to make products that ‘speak to the ages’ but feel ‘intensely modern’ and ‘sell fast and furiously, all while raking in profits.’”

    Although the LVMH process begins with "radical innovation—an unpredictable, messy, highly emotional activity” on the creative end, as soon as “it comes to getting creativity onto shelves—chaos is banished,” and the company imposes "strict discipline on manufacturing processes, meticulously planning all 1,000 tasks in the construction of one purse.”

    As Arnault built LVMH into the world's largest luxury conglomerate, he hired new design talent for star brands that “speak to the ages” but “feel intensely modern”: from Céline, Kenzo, Guerlain, and Givenchy to Loewe, Thomas Pink, Fendi, and DKNY.

    Because his model requires that “the counterbalance to creativity must be commerce,” Arnault “never hesitated to reign in, or outright terminate, creative executives who did not produce.” Since the early days at Dior, he has often replaced creative executives with non-traditional talent and then shuffled them across his brands to help him identify opportunities to drive profit—no matter how unpopular.

    For example, at Givenchy in 1995, Arnault brought in a “fashion industry darling” and “notorious wild child,” British designer John Galliano, to replace Hubert de Givenchy, the industry icon “credited with defining simple elegance for an entire generation of women, (including) Audrey Hepburn, Jacqueline Kennedy, and the Duchess of Windsor.”

    Within a year, Arnault moved Galliano, the first British designer in French haute couture, from Givenchy to Christian Dior to replace Gianfranco Ferré, the Italian couturier who had led Dior design since the late 1980s. Other non-traditional Arnault hires included installing 27-year-old Alexander McQueen (another British designer) at Givenchy and Marc Jacobs at Louis Vuitton, where he gave the American designer a mandate to challenge LVMH’s competitors, Prada and Gucci.

    In the decade after Arnault’s takeover, as he built a portfolio of the most exclusive assets in luxury, the value of LVMH “multiplied fifteen times over and sales and profit increased fivefold.”

    Under Arnault’s leadership, LVMH owned or had a stake in five of the luxury industry’s ten most valuable brands by 2011, according to the

    Millward Brown Optimor BrandZ study

    that year. LVMH’s profit engine, Louis Vuitton, took the top spot as the world’s most valuable luxury brand for the sixth consecutive year, with a

    of $24.3 billion—"as much as the combined values of Hermes, Gucci, and Chanel, which ranked second, third and fourth.” Across industries, Louis Vuitton ranked 26 among 100 companies in 13 industries—a list that had Apple in the number one position.

    The leader of the study noted that LVMH had labels with “very high standards in terms of craftsmanship," which can give "the impression of very high exclusivity, even in some cases where it may not be so exclusive.”

    After snapping up prizes like the German luggage brand

    in 2016 and the luxury travel group

    (the owner of the Cipriani Venice hotel) in 2018, Arnault cemented his reputation as “the most acquisitive deal maker in the luxury business” in 2019, when he announced the biggest deal in the history of the luxury sector: the $16.2-billion acquisition of U.S. jeweler Tiffany & Company.

    When the 2020 global pandemic hit the luxury market shortly after the announcement, months of public mudslinging and accusations of mismanagement ensued—but Arnault finally closed the deal at $420 million less than the original price.

    In 2019, the Financial Times described the famously competitive Arnault as having “a compulsion to possess beautiful brands and transform their creativity into profits.” Within four decades, he built LVMH "from a near-bankrupt French textile company to a global group with €46.8 billion in sales (2018)” and a portfolio of over 70 of the most desirable luxury brands in the world, including Louis Vuitton, Dior, Givenchy, Veuve Clicquot, and Dom Pérignon.

    article about the Tiffany acquisition—and Arnault’s legendary ability to come out ahead in every deal—quoted a luxury executive, who said, “His approach is not unusual in the

    A leading art collector and patron of the arts, Arnault’s private collection ranges from Monet to Yves Klein, Chris Burden, Takashi Murakami, Doug Aitken, Matthew Barney, and Richard Serra.

    In addition to leveraging LVMH as a vehicle to support arts organizations and individual artists, Arnault has leveraged artists to attract young consumers to LVMH brands. For example, he hired Richard Prince and Takashi Murakami to make Louis Vuitton handbags and Jeff Koons to design a special edition package for Dom Perignon. In 2019, LVMH partnered with pop star Rihanna to create a new fashion house, named Fenty, in Paris.

  4. en.wikipedia.org › wiki › LVMHLVMH - Wikipedia

    LVMH owns Les Echos-Le Parisien Group, its media subsidiary. The wine estate Château d'Yquem , whose origins date back to 1593, is under LVMH ownership. [ 17 ] Bernard Arnault is the founder, chairman, CEO and largest shareholder of LVMH, making him the world’s richest person as of 2024.

  5. Moët & Chandon, Krug, Veuve Clicquot, Hennessy, Château d’Yquem, Glenmorangie and Colgin all figure among the LVMH Group’s world renowned wines and spirits houses. Their very names have become synonymous with the most prestigious origins and terroirs. From Champagne to Bordeaux and other world-renowned winemaking regions, these Maisons ...

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  7. Chandon is part of Moët Hennessy. Moët Hennessy is the Wines & Spirits division of LVMH, owning renowned wine estates through "LVMH Vins d'Exceptions". With its twenty seven internationally renowned Maisons for the richness of their terroirs, the quality of their products and the craftsmanship savoir-faire with which they are created, Moët ...

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