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American scholar and "authority on mass communications
- Wilbur Lang Schramm (August 5, 1907 – December 27, 1987) was an American scholar and "authority on mass communications ". He founded the Iowa Writers' Workshop in 1936 and served as its first director until 1941.
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Wilbur Lang Schramm (August 5, 1907 – December 27, 1987) was an American scholar and "authority on mass communications". [1] He founded the Iowa Writers' Workshop in 1936 and served as its first director until 1941.
Wilbur Schramm was an American scholar of mass communications who played an important role in founding and shaping the discipline of communication studies. Schramm received a B.A. from Marietta College in 1928 and an M.A. in American civilization from Harvard University in 1930.
Schramm's model of communication is an early and influential model of communication. It was first published by Wilbur Schramm in 1954 and includes innovations over previous models, such as the inclusion of a feedback loop and the discussion of the role of fields of experience.
Nov 29, 2017 · The name of Wilbur Schramm, an American researcher in the 20th century (b. 1907–d. 1987), is often connected with the creation of the general field of communication studies in the United States and later globally.
Wilbur Schramm established the field of communication study by founding the first doctoral-granting programs and the first university-based communication research institutes and by writing the first textbooks for the field.
Wilbur Schramm’s model of communication is a theoretical framework that depicts communication as a dynamic and interactive process involving the exchange of messages between senders and receivers. Unlike earlier linear models, Schramm’s model emphasizes the reciprocal nature of communication, highlighting the active roles played by both ...
Wilbur Schramm (1907–1987) has been called the founder of the field of communication study (Rogers 1995). More accurately, he is credited with creating the first PhD program in mass communication at the University of Illinois in 1948 (McAnany 1988) and setting the stage for the growth of university communication programs in the USA and abroad.
