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Multi-channel mass beauty innovator
- Revolution Beauty is a multi-channel mass beauty innovator with a mission to empower individuals through accessible, high-quality and sustainable products. Established in 2014, the Company is recognised as one of the fastest product innovators in the accessible beauty market, pushing boundaries with its cruelty-free, ethical products.
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Why Spend More? It's a Makeup Revolution! Revolution Beauty exists to develop incredible, cruelty free beauty for everyone, made accessible in shade and affordable for all.
Revolution Beauty is a multi-channel mass beauty innovator with a mission to empower individuals through accessible, high-quality and sustainable products. Established in 2014, the Company is recognised as one of the fastest product innovators in the accessible beauty market, pushing boundaries with its cruelty-free, ethical products.
Revolution Beauty is a UK-based beauty company that was founded in 2014 by Adam Minto and Tom Allsworth. It sells makeup, skincare and hair products. [1] As of 2021, the brand has 220 employees and an annual turnover of $139 million. [2]
Feb 5, 2024 · Revolution Beauty's former boss has agreed to pay the company nearly £3m to draw a line under a saga that threw the low cost make-up firm into turmoil.
Mar 11, 2022 · Revolution Beauty, co-founded by Adam Minto and Tom Allsworth in 2015, is powered by its mission to offer products with the latest ingredients, technology and formulations at an affordable price.
Jul 6, 2023 · How Revolution Beauty alarmed investors. So, what went wrong at Revolution Beauty? Founded in 2014 by Adam Minto and Tom Allsworth, the company bills itself as the home of “affordable cruelty-free beauty”, with fast-changing lines promoted heavily through social media.
May 31, 2021 · Today, Revolution Beauty, which is based in London, generates 600 million pounds at retail through DTC and brick and mortar partnerships with Ulta Beauty, Target and Superdrug. Here, Adam talks with CEW Beauty News about revolutionizing beauty at mass, branching out into new categories and how TikTok changed the face of the beauty industry.
