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Today there is a thriving collectibles market in film posters, and some have become very valuable. The first auction by a major auction house solely of film posters occurred on December 11, 1990, when proceeds of a sale of 271 vintage posters run by Bruce Hershenson at Christie's totaled US$935,000.
- Early History of Posters
- Later Developments
- Current Significance
- Summary
Marcellin Auzolle made the first known movie poster for the Louis Lumière film L'Arroseur Arrosé, or the Sprinkler Sprinkled, which was a comedy that debuted in Paris in 1895. That film is famous for being also the first featured comedy. There were earlier posters used for films, but these were mostly descriptive or discussed the type of cinematogr...
The increasing popularity of actors (and actresses) led to more posters being used to promote movies simply by focusing on these individuals. The so-called golden age of the silent film saw movie theaters converted into prominent venues around towns, and producers began to redo their posters into portraits that would often show only leading actors/...
By the late 1960s, movies began to tackle major social issues such as the Vietnam War, social injustice, drug use, and other themes. Photography became more prominent on posters that also tried to reflect the mood of movies, such as serious movies showing scenes of drug or alcohol use, and the age of the anti-hero in movies began to become more pro...
Many of the movie posters' key developments occurred by the 1930s, despite changing technologies and tastes also influencing changing ways in which movie posters have been displayed. Movie posters often reflect audiences' nature and demands, which have also pushed the film industry to adopt new techniques and forms of advertising. Film posters cont...
Dec 20, 2021 · The main style through the end of the 1940s featured an illustrated scene or characters from the film. Then the '50s and '60s posters saw an increase in conceptual, abstract, and minimalist designs. Photographs began to take over illustrations in the '70s, which led to today's modern film poster style that rose to prominence in the 1980s.
A Brief Early History of Film Posters. This StoryMap will take a deep dive into the early history of movie posters, from the 1890s to the 1920s.
Jul 1, 2019 · How Posters Became Art. It’s a story of the collective dreams that circulate in society, connecting the Lamborghini Countach to Paris in 1968. By Hua Hsu. July 1, 2019. Alphonse Mucha’s poster ...
- Hua Hsu
Sep 4, 2024 · A visual history of movie posters. A new book from Reel Art Press collates the first comprehensive history of film posters. We explore why they remain an underappreciated area of cultural design. By Aimee Mclaughlin 04/09/2024. The film poster has been enticing audiences across the threshold of the movie theatre since the birth of cinema in the ...
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Mar 10, 2011 · by Bruce Hershenson, 1998. Today movie posters are valuable collectibles, but in the beginning, they were just one more way the big studios tried to convince audiences to go to the movies. Bruce Hershenson, a vintage poster dealer, explains the origins of movie poster collecting. Before 1940, each film studio maintained its own offices (or ...
