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It’s fair to say the Football Pools became a British institution. While their founders had constructed the business to alter their own social circumstances, they invertedly created a means through which other ordinary people could acquire some much-needed wealth.
Sep 13, 2016 · Sportech bought Littlewoods Pools in 2000 and later bought the Vernons and Zetters brands. In 2008, it merged the famous old brands into the New Football Pools.
- Alistair Houghton
Nov 22, 2003 · EIGHTY years ago, a post office messenger stumbled on a millionaire-making idea which fast became a national institution. From a small office in Liverpool city centre, John Moores started the...
So Colin Askham’s pre-adoption family name, Littlewoods, was adopted in 1923 and Littlewoods Football Pool was born. To get the business off the ground, each member would invest £50 (just over £2,000 today) and they would order 4,000 coupons to be released in February 1924.
Oct 9, 2018 · Littlewoods was one of a number of Pools companies operating in Britain, and during World War II it joined forces with Zetters and fellow Liverpool firm Vernons to become the Unity Pools....
Mar 8, 2019 · The football pools were launched in 1923 by Liverpool bricklayer’s son John Moores under the Littlewoods name and, after a loss-making first year, went on to become the biggest private company...
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Feb 1, 2024 · From the humble beginnings of the Football Pools in 1923 to the evolution of mail order catalogues and retail stores, Littlewoods became a household name and a national institution. The company employed 30,000 people at its peak, mostly women.
