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Oct 9, 2024 · Authentic Brands Group (Authentic), a global brand development, marketing, and entertainment platform, and Saks Global, a combination of world-class luxury retailers, including Saks Fifth Avenue and Saks OFF 5TH, are partnering to launch a new joint venture, Authentic Luxury Group (ALG).
Oct 10, 2024 · And for Authentic, deepening its ties with Saks (with which it already has a relationship via Saks’s Barneys licensing agreement) lends an air of luxury to its scattered brand portfolio, which ranges from accessible luxury and sportswear labels to fast fashion brands and estates such as Marilyn Monroe and Elvis Presley.
- Madeleine Schulz
Oct 9, 2024 · Saks Global and the Authentic Brands Group are forming a joint venture to grow luxury brands, WWD has learned. The new venture, called Authentic Luxury Group, will initially focus on...
- David Moin
Oct 10, 2024 · The US-based Authentic Brands Group has joined forces with Saks Global to create a new luxury platform, Authentic Luxury Group (ALG). The new joint venture aims to redefine and expand the luxury experience for global customers.
Oct 10, 2024 · Authentic Brands Group, the global brand development, marketing, and entertainment platform, is launching a joint venture with Saks Global to grow its luxury and accessible luxury brands, building on its successful collaboration with Barneys New York.
Oct 9, 2024 · Authentic Brands Group and Saks Global (including Saks Fifth Avenue and Saks OFF 5TH) are partnering to launch a new joint venture, Authentic Luxury Group (ALG). This innovative venture will house Authentic-owned and accessible luxury brands, including Barneys New York, Judith Leiber Couture, Hervé Léger, and Vince.
Oct 10, 2024 · Saks Global owns retail and real estate assets, including Saks Fifth Avenue, Saks Off 5th, Bergdorf Goodman and Neiman Marcus. Up first for platforming is Barneys New York, which Authentic purchased in 2019, closing down its bricks-and-mortar locations.
