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May 2, 2021 · The ideal news leads in journalism include 20 to 35 words. Writers indicate the entire story concisely within 35 words in the lead section for different types of journalism.
- Male
- Newsmoor Ltd
- Researcher And Content Writer
- 21 min
- Straight news lead. Just the facts, please, and even better if interesting details and context are packed in. This kind of lead works well for hard news and breaking news.
- Anecdotal lead. This type of lead uses an anecdote to illustrate what the story is about. Here’s a powerful anecdotal lead to a story about Brazil’s murder rate and gun laws by NPR’s Lulu Garcia-Navarro
- Scene-setting lead. Byrd Pinkerton, a 2016 NPR intern, didn’t set foot in this obscure scholarly haven, but you’d never guess it from the way she draws readers into her story
- First-person lead. The first-person lead should be used sparingly. It means you, the writer, are immediately a character in your own story. For purists, this is not a comfortable position.
Apr 28, 2009 · A lead (also known as a lede) is the first paragraph or several paragraphs of a story, be it a blog entry or a long article. Its mission is to catch readers’ attention and draw them in. Getting them truly involved is the duty of the rest of the story; getting them to that point is the job of the lead.
The primary goal of a lead is to entice readers and summarize the story's main points in a concise manner. There are various types of leads, including summary leads, feature leads, and question leads, each serving different purposes in storytelling.
The lead or lede is pronounced LEED and is the first paragraph of any news or feature story. Consider the lead your first-date outfit. It’s designed to grab the reader’s attention and give a good first impression of your story. If you do not have a good lead, you will lose the reader.
Jan 14, 2005 · The lead, or opening paragraph, is the most important part of a news story. With so many sources of information – newspapers, magazines, TV, radio and the internet – audiences simply are not willing to read beyond the first paragraph (and even sentence) of a story unless it grabs their interest.
Aug 13, 2024 · What is Lead Writing? Old-school reporting ace and author of ‘The Word: An Associated Press Guide to Good News Writing,’ Jack Cappon, rightly called lead writing “the agony of square one.” A lot is hinging on your lead.