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- Setting some of the text in bold font—one that is heavier and darker than the ordinary type—can help you draw a viewer’s attention to a sea of words. Bold typefaces are used to emphasize text. It helps your chosen keywords and phrases stand out from the surrounding text.
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Whether you are designing a project for print or for the web, use typography effectively to present your message. One way to grab a viewer's attention in a sea of words is to set some of the text in a bold font, which is heavier and darker than the regular type. Bold fonts are used for emphasis to make certain words and phrases stand out from the surrounding text.
In a print context, follow these best-practice ideas:
•Emphasize with bold fonts. Use bold fonts for emphasis to highlight important points, but use them as little as possible. If everything is emphasized, then nothing stands out.
•Use restraint when using bold type. Whole paragraphs of text set in bold type are hard to read. The reason bold type creates emphasis is that it slows down the reader and forces the eye to take in the words more carefully. If you slow them down too much, they may just skip over what you have to say.
•Create contrast by using bold fonts. Use bold fonts for headlines to increase the contrast between headlines and body text.
•Use bold fonts to aid skimming of instructional text. In some instances, it is useful for readers to have titles, proper names or key terms in a manual within a block of copy highlighted with bold for ease in skimming. The same may apply to employee names in a company newsletter and other special cases.
•Avoid faux-bold fonts. Set type in the bold or heavy version of a typeface rather than using the bold style function of your software. If a true bold version of a font is not installed, the software creates a weaker faux bold.
Most of these tips apply to web pages as well as print documents. Although web designers once used the font tags in HTML to bold text selections, now most web designers use Cascading Style Sheets to simplify using bold type within a web page's text. The logic behind using bold type hasn't changed just because the method changed. Use bold sparingly ...
Slab serifs are bold and contemporary. Script fonts are elegant, classic, stylish and formal. We’ve compiled four handy infographics that provide an introduction to font psychology and the emotions elicited by different types of typefaces.
Jul 13, 2022 · Setting some of the text in bold font—one that is heavier and darker than the ordinary type—can help you draw a viewer’s attention to a sea of words. Bold typefaces are used to emphasize text. It helps your chosen keywords and phrases stand out from the surrounding text.
- Font vs. typeface. What is the difference between font and typeface? It’s the most common question in typography. To understand the difference between the terms, you have to remember some typing history.
- Serif vs. sans serif vs. script. Serif, sans serif, and script describe design details in a typeface. Serif typefaces have little embellishments at the end of each stroke.
- Leading, tracking, and kerning. Leading simply means vertical line spacing. Think of those early printers using moveable type and how much lead or metal they added to space the lines.
- Character terminology. In typography, a character is an individual letter, punctuation mark, or symbol. Of course, there’s a bundle of jargon related to the anatomy of characters.
Bold – Fonts Knowledge - Google Fonts. A common weight of a typeface—one that’s heavier than a Regular, but not as heavy as an Extra Bold or Black.
Feb 9, 2023 · Bold fonts are effective for professional designers and hobbyists alike. Their thick letters draw the eye in, giving your maximum message impact. Let’s explore some eye-catching type choices that could add creative flair to your project.
