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- The news lead is the most attractive part of the news and feature article positioned in the first and second paragraphs of a news article after the headlines. It is an opening paragraph designed to provide crucial information precisely. A good lead attracts readers to read the feature's body by highlighting the central issue.
newsmoor.com/lead-writing-types-of-leads-writing-in-journalism-news-lead-examples-alternative-traditional-lead/Types of News Lead Writing in Journalism With Examples - Newsmoor
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May 2, 2021 · What is a News Lead? The news lead is the most attractive part of the news and feature article positioned in the first and second paragraphs of a news article after the headlines. It is an opening paragraph designed to provide crucial information precisely. A good lead attracts readers to read the feature's body by highlighting the central issue.
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- Newsmoor Ltd
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- 21 min
The two basic types of leads in news writing are hard leads and soft leads. Hard leads present the critical information upfront, while soft leads draw readers in with a more narrative approach, using curiosity or emotion.
Rule #1: A straight news lead should be a single paragraph consisting of a single sentence, should contain no more than 30 words, and should summarize, at minimum, the most newsworthy “what,” “where” and “when” of the story.
Basic news lead: A concise and direct lead that tells the reader the most important part of the story immediately. Summary lead: A one- or two-sentence news lead that summarizes two to three points of a news story.
fundamental option: the basic news lead for inverted-pyramid stories. It’s the style of newswriting that comes closest to using a dependable formula. And here’s the good news: If you can master the process of writing leads — identifying key facts and expressing them concisely — you’ll have a solid grasp of the craft of journalism.
Oct 12, 2016 · The lead is the introduction — the first sentences — that should pique your readers’ interest and curiosity. And it shouldn’t be the same as your radio intro, which t ells listeners what the...
Jan 14, 2005 · The lead, or opening paragraph, is the most important part of a news story. With so many sources of information – newspapers, magazines, TV, radio and the internet – audiences simply are not willing to read beyond the first paragraph (and even sentence) of a story unless it grabs their interest.
