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  1. Southern Comfort (often abbreviated SoCo) is an American, naturally fruit-flavored, whiskey liqueur [1] with fruit and spice accents. [2][3][4][5] The brand was created by bartender Martin Wilkes Heron in New Orleans in 1874, using whiskey as the base spirit.

    • Liqueur
    • Sazerac Company
    • Is Southern Comfort a whiskey? Though it invariably appears on liquor store shelves next to Jim Beam and Jack Daniels, Southern Comfort isn’t actually a whiskey.
    • For many years SoCo didn’t even contain whiskey. The brand changed hands multiple times after Heron died in 1920 (three months after the start of Prohibition, no less).
    • Its tagline is slightly misleading. When creator Heron patented his drink in 1889, he labeled bottles with the tagline “None Genuine But Mine.” The brand continued to use the line for more than 70 years, even after changing one of its “genuine” core ingredients, whiskey.
    • Before SoCo there was CuBu. Heron originally named his liqueur Cuffs & Buttons. Depending on which version of history you believe, this was either a reference to the ingredients he used for the infusion — citrus peel (cuffs) and cloves (buttons) — or a nod to another popular liqueur of the time, Hat and Tails.
  2. Sep 4, 2018 · The story of Southern Comfort begins in 1874, when Martin Wilkes Heron flavored bourbon with honey, citrus and spices at McCauley’s Tavern, a saloon in New Orleans’ French Quarter. The original recipe was called the Cuffs & Buttons, the authors posit, because the shape of the ingredients that went into it resembled cuffs (citrus swaths) and ...

    • Southern Comfort Variants
    • How to Drink Southern Comfort
    • Is Southern Comfort A Whiskey?
    • Conclusion

    Before we dive into some unique recipes featuring Southern Comfort, let’s look at the three variants: Original, Black, and 100 below. The syrupy sweet Southern Comfort is thankfully gone after Sazerac took control of the brand. They also did away with strange flavors such as Lime, Gingerbread Spice, Black Cherry, and Tobasco. They also discontinued...

    Now that we’ve cleared up what Southern Comfort is and isn’t, let’s take a look at how to drink Southern Comfort. Apart from the usual three suspects—neat, on ice, or with Coke—the options are basically limitless, so let’s dive in and see what unique opportunities we can find and share with you.

    Sorry to disappoint, but Southern Comfort ain’t no whiskey. For a long time, it didn’t even contain whiskey. Now that we’ve got that out of the way, let’s dig a bit deeper to get behind what Southern Comfort is and isn’t. Southern Comfort, formerly known as Cuffs & Buttons (citrus peel or ‘cuffs’ and cloves or ‘buttons’), is a whiskey-flavored liqu...

    As the brand’s slogan goes, Southern Comfort mixes comfortably with anything. You can substitute the whiskey in many cocktail recipes with Southern Comfort for a unique taste experience that’s a tad sweeter and fruity. Enjoy it neat or over ice. Southern Comfort has realigned with its original recipe and returned whiskey to the product.

    • barry.lee@dinewithdrinks.com
  3. Aug 8, 2022 · From its origins in a bar in Memphis, Tennessee to a global brand, taking in Gone with the Wind, Janis Joplin’s fur coat and Prohibition, Dr Nick Morgan guides you through the brand’s convoluted history and once and for all answers the question, what exactly is Southern Comfort?

  4. Southern Comfort was created in 1874, by a man born to do things his own way. M.W. Heron wondered, why does whiskey have to be so harsh and overpowering? Why can’t it be smooth, easygoing, downright delicious? His recipe, blending stone fruits and spices, created an iconic American taste.

  5. Oct 10, 2014 · Southern Comfort, which was first named Cuffs & Buttons, is in fact a liqueur -- a whiskey-flavored one. The original recipe was created by Martin Wilkes Heron in New Orleans. Heron was...

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