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Apr 1, 2024 · Try to do three gentle reminders — at seven, 15 and 28 days, via an automated invoice reminder system. Only after this time has passed should you start with actual human polite emails. But — if emails are ignored, pick up the phone. As a last-case scenario, debt collectors may need to get involved.
- Lauren Kubiak
- Have a compelling subject line. Forty-seven percent of emails are opened or discarded based on their subject line alone. Research shows that shorter subject lines with only four words have the highest open rates, which makes sense since two-thirds of emails are read on mobile devices.
- Be mindful of your tone. Tone can easily be misinterpreted via email, so take care to craft a message that sounds friendly and polite. Research shows emails that are slightly to moderately positive in tone have a 10-15% higher response rates than more neutral messages.
- Keep it short and use simple language. No one likes to receive a long or dense email. The most effective messages are short and easily scannable. Research shows that between 75 and 100 words is ideal, yielding the highest response rate at 51%.
- Make a clear ask. An unambiguous, direct question will make your request evident to the reader. The clearer you are, the easier it is for them to respond.
Nov 24, 2022 · . Why do Unanswered Calls Matter? The simple fact is if you don’t answer a call, you don’t know the extent of the opportunity you missed. Whether it’s a new client calling or a complaint from a long-time customer, dropped calls will lead to dissatisfaction and push customers towards your competitors. Unanswered calls can cause:
Use your subject line to indicate your need right away and help the receiver prioritize your request. Starting with something like, “For Review,” “Requires Feedback,” or “Please Respond by Tuesday,” is a quick way to make your expectations crystal clear from the get-go.
- Ashley Cobert
- After the initial client meeting. This email is ideally suited for following up after an initial meeting. It gives the client a list of actionable steps and keeps a proactive tone that gives off the sense that you’re already in partnership together.
- After you’ve sent a proposal and haven’t heard back. The client has outlined their project and asked you to send over a detailed proposal (perhaps using Ignition's proposal management software).
- When you need documents or information to get started. If you require key information from the client before you can begin your work, this email will clearly outline the urgency of the matter and remind the client of precisely what it is that they’re supposed to send across.
- When their payment is overdue. It can get pretty awkward when you have to get in touch with a client and ask why you haven’t been paid yet – and more so if you have to follow-up multiple times.
Jul 28, 2017 · Why Clients Go Dark. There are several explanations for why your clients aren’t answering you. It could be as simple as email clutter. Haven’t we all tried to block off calendar time to clean out our inboxes, only to veer off course into this project or that phone call? We’re only human.
Feb 14, 2023 · If you can’t get leads, your business can suffer. Figure out why your calls and emails are going unanswered and learn how to fix it now.
