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Power of creativity and imagination
- Tsuji strongly believes in the power of creativity and imagination. He once said, “You can’t be innovative without imagination.” His philosophy is reflected in Sanrio’s characters, which inspire people of all ages to embrace their imagination and find joy in their own creativity.
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Shintaro Tsuji (辻 信太郎, Tsuji Shintarō) (born December 7, 1927) is a Japanese entrepreneur. Formerly a civil servant, he is the founder and (until 2020) president of Sanrio, a merchandise company known for its characters, including Hello Kitty.
Jun 27, 2024 · Two years later, Shintaro Tsuji diversified into selling rubber sandals and quickly noticed how a simple flower adornment made one product much more desirable than another.
May 29, 1999 · May 29, 1999. There's a good reason Shintaro Tsuji, now 71, clearly remembers his time as a lonely orphan boy who couldn't make a friend. The experience helped him create...
Feb 28, 2010 · A defenceless Sugarbunny, all floppy ears and anxious eyes, sits to the left of Shintaro Tsuji, the 82-year-old founder and president of Sanrio, watching over this rare interview.
Shintaro Tsuji isn't joking when he says he wants to make Hello Kitty, his company's best-selling character, into a brand name that rivals Gucci or Hermes.
1 day ago · Enter Tomokuni Tsuji: The Young Leader with a Fresh Vision. In a move that symbolized both a generational shift and a reinvigorated strategy, Tomokuni Tsuji was appointed as Sanrio’s CEO in 2020. At just 31 years old, he became the youngest CEO of a publicly listed company in Japan. Tomokuni, the grandson of founder Shintaro Tsuji, brought a ...
