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  1. www.paramount.com › about › businessesAdvertising - Paramount

    With Paramount’s powerful portfolio of iconic brands, premium content and legacy of creative innovation, Paramount Advertising develops strategic and collaborative solutions that connect our partners to our diverse, passionate fan base. Our leadership in advanced advertising, creative marketing expertise, audience insights and scale across ...

  2. Jul 1, 2024 · By Elan Ganz. Paramount Advertising: The Most Effective Strategies. Marketing. Every marketer’s goal is to maximize return on investment (ROI) and ensure that their message reaches the most receptive audience. As technology evolves, so does the approach to advertising. Paramount+, the streaming service from the iconic Paramount Pictures ...

  3. Paramount supports a wide variety of advertising technologies and opportunities that allow your brand to reach our fans across all screens.

  4. Upload your creative. We'll help you ensure you have a 15 or 30 second ad ready for the big screen. You can use existing TV assets, easily transform your social media assets into a TV-ready ad, or use our AI partner tools to create a new asset in minutes. Getting started tip: Your ad will be approved or rejected within 1 business day.

  5. Paramount Ads Manager is the source for businesses of all sizes to run ad campaigns on TV across Paramount Plus, Pluto TV, CBS Entertainment, CBS News, CBS Sports, MTV, Comedy Central and more

  6. Jan 6, 2023 · Continued ad innovation is important to Paramount: We expect Pluto TV to gain an incremental $540 million in ad revenue by 2024 (57.2% two-year growth) when compared with 2022—in the US alone. During that same two-year period, Paramount+ will add another $316.8 million in incremental ad revenue for 95.8% growth in its flagship market.

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  8. May 6, 2024 · Phillips is championing the sales team’s main objectives this Upfront: Underscore the company’s mass reach, spotlight our advancements in measuring performance, and showcase the premium content that differentiates Paramount, including hits like the highly anticipated new season of Yellowstone, Paramount Pictures’ exciting film slate, and the successful premium schedule from CBS, which is ...

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