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Schramm's model of communication is an early and influential model of communication. It was first published by Wilbur Schramm in 1954 and includes innovations over previous models, such as the inclusion of a feedback loop and the discussion of the role of fields of experience.
How does Wilbur Schramm’s Model of Communication work? Wilbur Schramm’s Model of Communication operates by depicting communication as a dynamic and interactive process involving multiple components.
Nov 9, 2023 · Mastering Communication: Learn how Schramm's Communication Model can enhance your skills and relationships. Understand the key elements, principles, and practical applications of this model for effective communication.
According to the Schramm’s model, coding and decoding are the two essential processes of an effective communication. He also emphasizes that the communication is incomplete unless and until the sender receives a feedback from the recipient.
Schramm’s argument was based on the fact that his day—just as an illustration—had been very busy: In the morning he had been meeting with the communication researchers, and in the afternoon he had classes with his Ph.D. students, and so on.
Wilbur Lang Schramm (August 5, 1907 – December 27, 1987) was an American scholar and "authority on mass communications". [1] He founded the Iowa Writers' Workshop in 1936 and served as its first director until 1941. Schramm was hugely influential in establishing communications as a field of study in the United States, and the establishing of ...
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Wilbur Schramm was an American scholar of mass communications who played an important role in founding and shaping the discipline of communication studies. Schramm received a B.A. from Marietta College in 1928 and an M.A. in American civilization from Harvard University in 1930.