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Electrolux Group has three regional business areas. These benefit from Electrolux global scale and knowledge sharing, while also drawing on specific regional opportunities through deep local understanding.
In 2019, Electrolux revised its business area structure to create four consumer-focused regional business areas - 'Europe', 'North America', 'Latin America' and 'Asia-Pacific, Middle East and Africa'. The previous Home Care & SDA business area was combined with these regional business areas.
Electrolux sells under a wide variety of brand names worldwide. Most of them were acquired through mergers and acquisitions and only do business in a single country or geographic area. The following is an incomplete list.
Jul 25, 2024 · Premium Statistic Distribution of Electrolux's sales from 2014 to 2023, by business area
Electrolux has four regional business areas that draw on regional opportunities through deep local understanding. Global market trends. Global industry trends. e growing global middle class. While these changes place demands on investments and economies of scale, they al.
global middle classThe expanding global middle class drives market growth in Africa, the Middle East, Eastern Europe, Latin Americ. and Southeast Asia. Emerging markets represent a potential universe of over. 6 billion consumers.Strategic focus: Electrolux is a global business wi.
Please find more information about business development, strategy and business areas in the Electrolux Annual Review 2019, accessible on all your digital platforms. Please visit the Electrolux Annual Review 2019 at: www.electroluxgroup.com/annualreports/2019 global leader Electrolux is a global leader in household appliances.
