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Avoid
- Avoid releasing music in January and February due to low public morale and financial pressures on fans. November and December are tough months for new releases because of high competition from major artists.
www.cdunity.com/worst-days-and-months-to-release-music/Worst Days And Months To Release Music: Avoid These Mistakes!
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When is a good time to release new music?
- November / December. One of the most frequent questions we get is whether or not to release music between Thanksgiving and the New Year. Generally speaking we say, “no.”
- January / February. If you are a touring act you have probably noticed that January and February tend to be slower months for you, especially in colder climates.
- March. We tend to avoid March because of SXSW. A surprisingly significant portion of the industry converges on Austin mid-month and the attention of the press is focused on what is happening in Austin and little else.
- April. In April, spring touring gets underway. SXSW is over. We tend to avoid the first week of April just to put some more distance between a new release and SXSW, but we have found April to be a GOOD month to release.
Jan 11, 2024 · Generally, the first two months of the year are a great time to release new music. Why? The market isn’t as saturated as later on in the year, and the minds of your listeners are open to new things. These themes do particularly well: Workout songs. Positive messages. Upbeat / “Let’s get moving” vibes. Specifically in February:
Sep 29, 2024 · Key Takeaways. Avoid releasing music in January and February due to low public morale and financial pressures on fans. November and December are tough months for new releases because of high competition from major artists. Releasing music during September and October can reach a larger audience as people return from summer breaks.
- Josh Mckenzie
- January
- February
- March
- April
- May
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- July
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- September
- October
The first month of the year. It’s typically cold and wet (unless you’re living somewhere like sunny Australia). People tend to have less motivation and with it being dark outside, they don’t have the energy they might at other times of the year. Not only that but it’s just been Christmas, money is tighter than ever. There’s a lot more financial pre...
Moving on from the first month of the year, we come into February. While this should really be similar to January as it’s still dark, cold and wet in many countries across the world. It does have an upper hand. It’s a much shorter month for a start. So, people are slowly starting to earn their money back from Christmas because it’s a much shorter w...
We’re heading into Spring now for many people. The weather is improving, and new life is beginning to arrive. We finally head out of the slumber we seem to have been in for the past couple of months. So, it’s the perfect time for some happier tracks. However, it’s important to note how much is already released during March. Yes, it’s a more positiv...
If we’re talking about the USA, we need to remember that April is taxes month. It’s really important to remember this. If you’re considering going big with your promotion and campaigns, maybe think of this as it’s potentially another tight month for money. You might want to be relatable here by mentioning taxes within your music. It’s not a particu...
A fantastic month for releasing music. There’s nothing bad to say about May, it really is a brilliant time to share your sound. The sunshine is here, in fact in the UK that’s probably one of the nicest months of the year for sun. Honestly, our Summer isn’t always that. We typically see a lot of miserable days and ask ourselves where Summer actually...
We’re moving more towards the Summer holidays. Depending on where you are in the world, some schools are already out for the break period. This means, sun, sea, fun and laughter. That’s what we all think of when we hear Summer. While we’re not in the height of it just yet, it’s the perfect time to release your tracks if you haven’t already. This is...
Schools out for Summer! That’s right, if you weren’t already on your Summer break, you certainly are now. It’s the time of year for most that they’ll see the most sunshine. It’s a time to relax a little and enjoy yourself. Make the most of the weather where you can sit outside and have a few drinks with your friends. After months of being stuck ind...
Officially the main month of Summer. We were already dancing and vibing to the Summer sun, but now? Now, we’re in full gear. People are at their happiest typically. Gigs and festivals are never ending. Seriously, you could probably find a gig or festival to attend almost daily. People are here for a good time. They want to be able to attend events ...
It’s still sunny, but we’re getting back into the routine now. Gone are the long Summer evenings where we hadn’t got a care in the world. Now, we’re moving back into school days for the children and adults are back in their routines because of this. They don’t have the time off to spend with the kids. Instead, they’re focusing on the targets they n...
It’s spooky season. What’s crazy is the change from September to October. It’s almost something people overlook, but it’s massive. We say goodbye to the last of the sun and the fresh new start of the educational year. Instead, we move along to the colder, darker weather. The nights are darker again and the leaves turn brown. It’s a time to say good...
- January/February. After the holiday season, everyone is recovering from the immense amount of food they ate and a slightly more immense holiday hangover.
- March. Whatever you do, don’t release music in March if you’re a relatively unknown artist. SXSW is in full swing and all the media outlets are spending their time covering the action.
- April. At this point, SXSW is over and touring season begins. Additionally, this month harbors Record Store Day. Think about partnering up with your local record store and doing some related promo.
- May. May is an awesome month to release music because the summer festival season is about to take over. If happy, summer vibes are your forte, now is your prime time.
Generally, the first two months of the year are a great time to release new music. Why? The market isn’t as saturated as later on in the year, and the minds of your listeners are open to new things. These themes do particularly well: workout songs. positive messages. upbeat / let’s get moving types of music. Specifically in February:
Aug 25, 2024 · May, June, July, September, October, January, and February are all good months to release, and January/February are especially favorable for indie artists. Schedule you music to be released at midnight but post about it on social media the afternoon prior and on the morning of release day.
