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- Is copywriting hard? Not if you can figure out what your customers want, use language they understand, and articulate your product or service in terms of benefits, not features. Whether you’re a freelance copywriter, a full-time copywriter, or a business owner, learning the basics doesn’t require dozens of hours or lots of resources.
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Sep 4, 2023 · Good copywriting is well-researched because it is important to have accurate and up-to-date information to create compelling and persuasive content. Research allows copywriters to understand their target audience, industry trends, and competitors.
- Meghan Keaney Anderson
- Lack of Clarity. Imagine being told, “I want you to write copy that can increase my conversions,” without additional information. That’s too generic! This is one of the major reasons why people think copywriting is challenging…
- Writer’s Block. Writer’s block is a common obstacle that even the best copywriters face. Don’t be ashamed. Stress. Exhaustion. Feeling swamped. These can all be causes even proficient copywriters.
- Lack of Training or Experience. You might feel copywriting is hard to crack without formal training or experience. This is nonsense. The reality? You don’t need an English degree or years spent writing term papers to become proficient in copywriting.
- Understanding Diverse Subject Matter. I’m not gonna sugarcoat it… Writing copy for new copywriting niches that are new to your knowledge base is tough.
Jan 3, 2024 · Is copywriting hard? Not if you can figure out what your customers want, use language they understand, and articulate your product or service in terms of benefits, not features. Whether you’re a freelance copywriter, a full-time copywriter, or a business owner, learning the basics doesn’t require dozens of hours or lots of resources.
Copywriting isn't necessarily hard. But it does take time to actually know what you're doing. Sure, you can make something sound great. Anyone with half a brain can make something sound cool. But real [good] copywriters don't do that. A real copywriter will spend just as much time (if not more) researching the audience and their situation/problems.
Aug 8, 2023 · Writing is hard, even for professional copywriters. But copywriting can also be intimidating for people who don’t do it every day. When you think about “copywriting,” it can sound very…official. It can sound like it’s a whole other high-level type of writing that feels out of reach. And it can lead to a common, unfortunate copywriting tendency:
Jan 26, 2021 · In bad copy, one (or both) of these elements are missing. In good copy, they are both abundant. Read on if you’re learning how to be a copywriter, because in the next few minutes we’ll explore 10 examples of good copywriting out in the wild.
In today’s world, where the competition for attention is fierce, good copywriting is more important than ever. It’s the secret sauce that makes your marketing efforts sizzle, and your brand identity shine. In this blog post, I’ll dive into the key elements that make copywriting truly stand out.
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