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The Walt Disney Company, commonly referred to as simply Disney, is an American multinational mass media and entertainment conglomerate headquartered at the Walt Disney Studios in Burbank, California. Disney was founded on October 16, 1923, by brothers Walt Disney and Roy Oliver Disney as Disney Brothers Cartoon Studio; it also operated under ...
3 days ago · Disney Company, American corporation best known as a purveyor of family entertainment. During the 20th and early 21st centuries, it became one of the world’s largest media conglomerates, with such holdings as ABC, ESPN, Pixar, Marvel Entertainment, and 20th Century Studios. Disney headquarters are in Burbank, California.
Oct 17, 2024 · The mission of The Walt Disney Company is to entertain, inform and inspire people around the globe through the power of unparalleled storytelling, reflecting the iconic brands, creative minds and innovative technologies that make ours the world’s premier entertainment company. View More.
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The Walt Disney Company is an American multinational mass media conglomerate headquartered at Walt Disney Studios in Burbank, California. It is the world’s second-largest media company after Comcast in terms of revenue.
- Overview
- Setting Forth, Again and Again
- The Disney Brothers
- Learning Hard Lessons
- The Mouse
- Disney's IPO
- Disneyland
- Beyond Walt and Roy
- The Bottom Line
) is one of the most successful companies, in one of the most powerful
of any economy: entertainment. Before it became a company with a $238.9 billion market cap
with interests spanning the globe, Disney was more closely associated with the vision of the man after whom it was named. It was this vision that laid the groundwork for the company to become the media giant it is today.
March 20, 2019, Disney officially acquired all the media assets of 21st Century Fox for $71.3 billion, making it the largest media powerhouse on the planet.
Like many creative talents, Walt Disney started his career working for others. In 1919, Walt was back from driving for the American Ambulance Corps in World War I and looking for work as an artist. He found it at Pesmen-Rubin Commercial Art Studio, where he met and befriended Ubbe Iwwerks. Iwwerks proved to be one of the most talented animators in the world and a key to Walt's later success.
At the start of 1920, Walt and Iwwerks were both out of a job, so they tried to open up their own studio. This first business promptly failed and the pair left for paying work, doing animation at Film Ad Co., where they worked on the advertising shorts that were shown before the features. Before too long, they were working together on side projects that grew into Laugh-O-Grams, a series of comedic shorts. Walt and Iwwerks set forth together again and turned Laugh-O-Grams into a business. However, once again, the venture ended belly-up in 1923, after which time Walt left for Hollywood.
Perhaps Walt's least appreciated skill was convincing others to buy into his vision. In Hollywood without Iwwerks, Walt convinced his brother Roy to help him start Disney Brothers Studio, later renamed Walt Disney Studio. Sure enough, Walt soon had Iwwerks, who was no spelling his name Iwerks, convinced to come back to work with him, as well.
Walt Disney Studio was no more profitable than the previous incarnations, but it was staying afloat. The company was doing work for Universal Pictures, creating a character called Oswald the Lucky Rabbit. In 1928, Walt and Roy had the unpleasant surprise of finding out that all of their animators, with the exception of Iwerks and a few others, had been hired away by one of the people he was dealing with at Universal. To add salt to the wound, the rights to Oswald belonged to Universal.
The experience embittered Walt and made him swear to only work for himself. Walt began looking to deliver his films directly to distributors, but he needed a new character.
There is some controversy over where Mickey Mouse came from; theories range from a wastepaper basket in Kansas to Iwerks flipping through animal photos and sketching. However he originated, Mickey Mouse represents the start of Disney as we now know it.
Walt assembled a new team to work with Iwerks on this new character. The first two films were not hits, but the third, "Steamboat Willie," was a huge success. It was also the finest early example of a film that synchronized sound and animation.
Being on the cutting edge of technology became par for the course, as the company pushed the boundaries of animation. The next decades, including the
, saw Disney create the first color cartoons, as well as the first animated feature-length film, "Snow White and The Seven Dwarfs."
The costs of these groundbreaking films were so high, and the
so low, that a poor box office could still sink the studio. Walt and Roy started 1940 with great films, but a lot of
From 1923 to 1938, the Disney Brothers
was actually split into four companies that were successful in varying degrees, before being
into one in 1938.
The company name that lived on was Walt Disney Productions and, on April 2, 1940, Walt Disney Studios issued 155,000 shares of 6%
In order to create the "happiest place on earth," a lot of financial maneuvering needed to take place, and Walt made it happen. Even after funding a
, using a loan from his own
, Walt needed much more
He had himself to offer, but he was clever about it. Walt set up another private company that owned the
rights to his name. Incidentally, Walt Disney Productions paid $46.2 million in shares to buy the company back, in 1981.
He then offered to create a TV series for a TV network that would invest in Disneyland; ABC jumped at the chance. Walt had his funding and ABC had a show that turned into a cultural phenomenon, watched by millions. Originally named "Disneyland," but wearing different titles over the years, the show ran for 29 years.
After the death of Walt and his brother Roy, Disney struggled. The company was listed in 1957, and despite its past successes and several profitable theme parks, the rise in its stock price was nominal.
In the 1980s, the company was thought to be so
in terms of brand assets, which included the film catalog and the theme parks, that
artists began circling. The company fended off the
and began to focus on profiting from its vast brand
From the 1980s to the 1990s, the stock grew in leaps and bounds, making Disney the largest entertainment empire in the world. The company has continued to prosper and grew to be a favored
Financial history is full of outsized personalities and towering figures. Many of the richest people in history got there by building empires of fur, oil, steel, rails, and, yes, software. All of these are tangible products with a simple formula: keep the costs down and sell more. Disney, the man and the company, were birds of a different feather.
Only by constantly innovating and pushing the boundaries of not just animation but also what Disney became as a business was the company able to go from a moderately successful animation studio to a complete entertainment experience – with theme parks, merchandising, cruise ships, and so forth.
The Walt Disney Company has been creating exceptional entertainment experiences in Europe, Middle East and Africa (EMEA) for over 90 years. With creativity and innovation at the heart of everything we do, we focus on delivering our unique brand of world-class storytelling to fans and consumers across the region in strategic and locally relevant ...
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Apr 12, 2018 · Disney is a multinational company, that extends its branches throughout the world. Most notable is probably the numerous theme parks, such as that in Paris and Florida. Just the other day a friend mentioned that she was visiting Florida, when the question was posed ‘are you visiting Florida or Orlando’.
