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Jul 22, 2023 · As one of the largest food companies in the world, Danone owns a portfolio of popular brands. Activia, a probiotic yogurt, and Evian, a premium bottled water brand, are just a few examples of the many well-known names associated with Danone.
The company considered about two dozen possible applicants for its assets, but as of July 2023, the "successor" has not been decided. In the meantime, Danone rebranded one of its top brands: Activia in the Russian market becoming Aktibio. The company said that this will allow renewed investment in the Russian dairy industry.
At Danone, we strive to meet the needs of our consumers through health-focused and sustainably produced food and drinks. We’re developing purpose-led brands and accelerating our innovation efforts.
Apr 25, 2024 · A brand that mainly grew through serving a wide range of health-focused categories and not staying limited to dairy products, Danone is now one of the most valuable food and beverage...
Danone’s brands are the means by which we engage in the food revolution. Some of them are called Manifesto brands as they have a clear brand model that drives each of their action. Some of them are not yet Manifesto brands but we have the ambition to grow every Danone brand into a Manifesto brand.
Discover Danone's key brands focused on four business lines: essential dairy and plant-based products, waters, early life nutrition, and advanced medical nutrition. Visit our website.
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Mar 7, 2023 · According to Danone UK & Ireland research, 94% of British consumes say they try to eat healthily at least some of the time, while sugar and fat content are the leading factors behind purchasing decisions for almost half of all shoppers.