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American ingredient -and- recipe meal kit company
- Blue Apron Holdings, Inc. is an American ingredient -and- recipe meal kit company headquartered in New York City, operating its services exclusively in the United States. [ 4 ]
en.wikipedia.org/wiki/Blue_Apron
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Sep 29, 2023 · News that Blue Apron is selling itself to Wonder Group — Marc Lore’s latest — for around $100 million marks the end of the former startup’s life as a public company.
Blue Apron Holdings, Inc. is an American ingredient-and-recipe meal kit company headquartered in New York City, operating its services exclusively in the United States. [4] It offers weekly boxes containing ingredients, which also includes suggested recipes that must be cooked by hand by the customer using the pre-ordered ingredients.
Sep 29, 2023 · Wonder Group, a food delivery startup led by former Walmart and Jet executive Marc Lore, is buying Blue Apron in a deal that gives shareholders $13 per share, valuing Blue Apron at $103 million...
- Overview
- Healthline meal delivery score: 4.4 out of 5
- Who tried it
- The Blue Apron basics
- Where do Blue Apron ingredients come from?
- What diets is Blue Apron suitable for?
- How much does Blue Apron cost?
- What are Blue Apron wine pairings?
- How does the Blue Apron Market work?
- How does Blue Apron compare?
•We tried it
•How to get started
•Ingredients
•Diet friendliness
•Cost
•Wine pairings
Blue Apron is a popular meal kit service that delivers 2–5 recipes per week directly to your door, along with all the ingredients you need to prepare them. It also offers curated wine pairings and other optional meal add-ons.
While Blue Apron is one of the less expensive meal kit delivery services, it’s still more expensive than grocery shopping in most cases and is not necessarily a good fit for people with strict dietary needs.
This article provides a comprehensive review of how Blue Apron works, including the pros and cons of the service and how it compares with its competitors.
MEAL DELIVERY SERVICE REVIEW SCORECARD
One Healthline tester scored Blue Apron across 10 categories and allotted points from 0–5. The scores below reflect the average rating for each category.
•Overall: 4.4
As a registered dietitian, foodie, and busy mom, I’ve taken on the task of trying several meal delivery companies, including Blue Apron, to help you decide which is the right fit for your household.
Blue Apron was the first meal delivery service I ever tried, but that was nearly 10 years ago, and I was curious to see how the service has evolved since then.
Blue Apron offers four meal plans:
•Signature: This two-person meal plan offers a mixture of all the Blue Apron options, including meat, fish, and plant-based meals.
•Vegetarian: This two-person plan features meals highlighting seasonal produce that do not contain meat or fish but may contain eggs and dairy products.
•Wellness: This meal plan for two people focuses on healthful, nutritionist-approved choices such as carb-conscious meals and meals featuring whole grains.
•Signature for Four: This meal plan is for larger families, offering four adult-size servings of the service’s Signature selections.
Each meal plan has a rotating weekly menu from which you can choose your meals.
All animal proteins are sourced from farms and distributors that meet Blue Apron’s animal welfare policy. Additionally, the animals must be fed a diet that’s free of animal byproducts, antibiotics, and hormones.
The company’s seafood is sustainably sourced, according to Seafood Watch, a nonprofit program.
Unlike many other subscription services, Blue Apron does not offer diet-specific plans such as gluten-free, vegan, or keto.
Instead, within the weekly menu, Blue Apron labels recipes that may be suitable for certain dietary restrictions or preferences with “Wellness Badges,” such as:
•600 Calories or Less: reduced calorie, with 600 or fewer calories per serving
•Vegetarian: meat-free but may include dairy, eggs, and honey
•Pescatarian: contains seafood but free of meat and poultry
•Carb-Conscious: contains 48 grams of net carbs (total carbs minus fiber) or less per serving
Blue Apron meals vary in cost from $7.99–$12.49 per serving.
Pricing varies depending on how many recipes per week you select and whether you choose two or four servings per meal.
Here’s a closer look at the per-serving price for Blue Apron:
Shipping costs an additional $10.99, regardless of which box size you choose.
Blue Apron Wine is a separate subscription service offered by Blue Apron that includes a monthly shipment of six 2-serving (2-cup, or 500-mL) bottles of wine for $75.99 per month, shipping included.
You can choose to receive all reds or whites or mix and match. You can also upgrade to receive standard-size (750-mL) wine bottles for an additional fee.
Each wine includes a tasting card with extra information about the wine, such as helpful tasting notes and tips for pairing it with your Blue Apron meals.
Blue Apron Wine ships separately from Blue Apron meal kit orders, and you don’t have to be a subscriber of one to use the other.
The Blue Apron Market is an online store offering preselected bundles of wine, meal kits, and heat-and-eat dishes. As of October 2023, there are fewer options available than previous years, so Blue Apron may be phasing this out.
Market offerings include:
•Meal kit bundles: includes three popular recipes with 2 servings each
•Wine bundles: curated selections of six bottles
•Heat and eat meals: includes pack of four ready-made meals
As a bonus, you don’t need a Blue Apron subscription to order items from the Market.
This table compares Blue Apron with similar meal kit delivery services — not preassembled meal delivery services.
Sep 26, 2024 · We tested Blue Apron’s meal kits and prepared meals to assess cost, quality, and ease of use. Read our review to see if Blue Apron is right for you.
Apr 27, 2023 · Blue Apron is the choice if you’re looking to feed a smaller crowd but want to prioritize high-quality ingredients and a restaurant-style flavor experience. Home Chef is a better option if you want to maximize the return on your effort and get a filling and comforting dinner on the table in a hurry.
Oct 31, 2023 · When Blue Apron, an American ingredient-and-recipe meal kit business, launched in August 2012, the company promised to disrupt grocery stores and restaurants with its innovative meal kits,...
