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- Billy Eichner ‘s Universal-backed comedy “Bros” flopped at the box office during its opening weekend with a $4.8 million bow, about half of the $8 million to $10 million that the studio projected. Eichner, in a now viral tweet, claimed that straight people not showing up to an LGBTQ comedy was a driving force behind “Bros” underperformance.
variety.com/2022/film/box-office/bros-box-office-bomb-why-billy-eichner-comedy-flopped-1235391341/
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Oct 4, 2022 · What happened? To paraphrase an early episode of Law & Order, Bros didn’t fail at the box office because it was a gay theatrical live-action rom-com. It died because it was a theatrical live ...
- Billy Eichner Courts Controversy On Twitter After ‘Bros’ Box ...
After Billy Eichner’s rom-com Bros bombed at the box office,...
- Billy Eichner Courts Controversy On Twitter After ‘Bros’ Box ...
Oct 3, 2022 · Billy Eichner ‘s Universal-backed comedy “Bros” flopped at the box office during its opening weekend with a $4.8 million bow, about half of the $8 million to $10 million that the studio...
- Zack Sharf
Oct 4, 2022 · After Billy Eichner’s rom-com Bros bombed at the box office, earning just $4.8 million on its opening weekend, Eichner logged onto Twitter to vent his frustration, blaming “straight people”...
- Dani Di Placido
Oct 4, 2022 · Bros’ dismal opening of just $4.8 million — and a string of eyebrow-raising tweets from writer-star Billy Eichner — has sparked conversations about why the well-reviewed gay rom-com failed ...
- Richard Newby
Oct 6, 2022 · Billy Eichner’s Universal-backed gay rom-com Brosmade a meager $4.8 million at the box office in its opening weekend, falling short of industry projections and its own star’s expectations.
- Adam Manno
- Entertainment Reporter
Oct 3, 2022 · Given Universal’s dynamic marketing, the film’s glowing reviews, and a wide release onto 3,350 screens, this box office draw “suggests outright marketplace rejection,” writes the Times ...
Oct 6, 2022 · Billy Eichner’s Universal-backed gay rom-com Bros made a meager $4.8 million at the box office in its opening weekend, falling short of industry projections and its own star’s expectations.