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Jan 27, 2022 · The new findings – published today – upgrade October’s projection for 2021 (+24.8%) by 1.6 percentage points, equating to the strongest year in UK ad market history. This is supported by the actual data released for Q3 2021, showing adspend of £7.3bn – the largest-ever summer spend on record.New forecasts also show total investment for ...
Dec 8, 2021 · Ad agencies agree led by digital media, the ad market in 2021 was bullish, with year-over-year increases expected to be over 20%. More double-digit growth are forecast for 2022.
- Brad Adgate
Jan 27, 2022 · By: Leah Montebello. UK advertising had its strongest year in market history, with growth up 26.4 per cent, putting market value at an estimated £30bn for 2021. The latest Advertising Association ...
Oct 28, 2021 · The latest Advertising Association/WARC Expenditure Report forecasts UK ad spend will grow by 24.8% this year to reach a total of £29.3bn. This latest report surpasses July’s projection (+18.2%) by 6.6 percentage points, making this the largest annual rise on record. Total investment for Q4 2021 – the important Christmas advertising season ...
Jul 30, 2021 · Staff July 30, 2021. 175 2 minutes read. The latest Advertising Association/WARC Expenditure Report predicts that UK adspend will grow by 18.2% this year to reach a total of £27.7bn. This is an upward revision from the 15.2% rise forecast in April and includes an estimated 54.7% rise during the second quarter of the year – by far the highest ...
Dec 14, 2021 · In general, in the face of adversity, brands and advertising agencies have managed to deliver memorable, distinctive and fun campaigns in 2021. Here’s our pick of ten favourites, in order of release. Amazon’s Big Game Commercial: Alexa’s Body - YouTube. Amazon’s Big Game Commercial: Alexa’s Body. If playback doesn't begin shortly, try ...
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Jan 4, 2021 · January 4, 2021 7:00 am After the completely unforeseen awfulness of 2020, one would be unwise to make predictions for the PR/advertising business for 2021 – but here goes, anyway.
