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Here are 30 event ideas to boost your weeknight business and give guests a reason to book a ticket. Restaurant, pub and bar events that dazzle guests and make them want to come back are only achieved with great planning. The first step is to find a creative event concept.
- Sommelier-guided wine-tasting events. Effort: 🏋️ 🏋️ Cost: 💰💰💰 Fun factor: 🥳 🥳 Give guests a glimpse into the pallet of a wine expert by hosting a sommelier-guided wine-tasting event, like the events run by Wine Bar George.
- Guest chef dinner series. Effort: 🏋️ Cost: 💰💰💰 Fun factor: 🥳 Hire multiple guest chefs to prepare a series of dishes for a one-night-only dining experience.
- Mystery cooking battles with a celebrity judge. Effort: 🏋️ 🏋️ Cost: 💰💰 Fun factor: 🥳 🥳 🥳 Spark competition between guests by hosting a mystery cooking battle.
- Plot-to-plate cooking experience. Effort: 🏋️ 🏋️ 🏋️ Cost: 💰 Fun factor: 🥳 🥳 Visit a vegetable plot with produce that’s grown and ready to harvest. Have your guests unearth them and then return to a studio kitchen.
- Eat in the dark. Give your guests a brand new sensory experience (and education while you’re at it), with a blind eating evening. Place tables together to create a sense of community.
- Pop up art gallery. Replace the restaurant’s usual decor with pieces by local artists for guests to buy. Set up the premises to allow guests to browse the art, cocktail in hand while waiting for their meals.
- Photobooth. Photo booths are always popular at events and is sure to do well at any restaurant. Stock the booth with props and costumes that support your brand, to add that extra bit of fun.
- Wine tasting. People love wine tastings. Offer guests various wines from different regions and have the wine expert discuss wine origins. Focus on finding a sommelier who has the ability to entertain guests via storytelling.
Jul 2, 2024 · Gina Lucia. If you’re looking for some fresh ideas for restaurant events this year, this article has you covered. Restaurant events can drive foot traffic, improve your restaurant’s reputation, and be a good marketing tool.
- Dining in the dark. Let your customers experience dining in a new way. Turn off the lights to create a sensory dine-in experience that forces diners to connect with people around them despite being unable to see.
- Surprise menu night. Refresh your menu for a day and offer a unique tasting menu. Don't reveal the names of the dishes on this special menu until the last minute for an extra shock.
- Food tasting event. What better way to liven up your events calendar than treating guests to a food tasting? Everyone loves food, and nothing better than being able to try a little of everything before choosing your favorite dish.
- Chef's Table. Once a month, host an event where the chef comes out of the kitchen to give a demonstration. They can talk about best practices like how much salt and lime to put on a steak to make it tasty.
Oct 19, 2023 · Offering fun activities alongside delicious menus is a way to attract new crowds and bring regulars together around shared interests. From entertaining game nights to interactive dinner theater, we have restaurant event ideas to turn your space into the hottest social hub.
28 restaurant event ideas to attract more customers: 1. Live Music Nights 2. Stand-Up Comedy Evenings 3. Magic Shows 4. Ethnic Cuisine Nights 5. Local Artists Showcases and more. Restaurant Industry. Erin Watkins. In the hospitality industry, restaurants are not just about delicious food anymore; they are about experiences.
