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Oct 7, 2024 · Fixing Google Merchant Center errors is crucial for successful online sales. This article covers 39 common errors and how to fix them for better results.
The first step to getting your product data aligned with Google is to follow the data feed specification. Then, you also need to make sure to update your data every 30 days to maintain the active status of your products in the Google Merchant Center account.
- Overview
- Product-level issues
- Account-level issues
- Request a review
- Related links
Use our guided support experience to understand, identify and fix your Merchant Center issues:
To ensure the success of your products and to provide a good experience for potential customers, we've developed a set of policies and data quality requirements for Merchant Center. If your uploaded product data and website don't meet the product data specifications or Shopping policy requirements, your products or your entire Merchant Center account may be subject to warnings, disapprovals or suspension. These issues can prevent your products from showing on Google.
If you're looking for information about issues in the classic Merchant Center experience, click here.
In this article:
Product-level issues
Account-level issues
Product-level issues can occur if the product data that you provide doesn't match the product information on your website, if your product data doesn't follow the product data specification or if your products violate our Shopping policy requirements. Product-level issues are applied at the product level, so a product-level issue will only affect the status of individual products.
Note: Products targeting multiple countries may receive different disapprovals or warnings for each country due to policy differences.
There are two types of product-level issues:
• Warnings: Products that receive warnings will continue to show across Google, however their performance may be limited. If warnings aren't resolved, they can lead to disapprovals.
• Disapprovals: Disapproved products stop showing across Google. The product-level issue will need to be fixed before the product can be re-approved.
Pre-emptive item disapproval (PID):
Account-level issues impact all of your products in Merchant Center.
There are two types of account-level issues:
• Warnings: If Google finds that your product data and/or website aren't in compliance with the product data requirements or violate our Shopping policy requirements, you may receive a warning email with examples of the issues that you need to fix and a warning period in which to fix them. During the warning period your products will continue to appear across Google, however their performance may be limited.
• Suspensions: If you don't manually request a review during the warning period, your product data and website will be reviewed once more at the end of the warning period. If all of your issues have been resolved, the warning will be lifted and your products will show as normal. If any of the issues haven't been resolved, your account will be suspended and your products will be disabled from appearing across Google. You'll also receive an email containing all of the relevant information and notifying you that your account has been suspended.
Note: In some cases, when an egregious account-level issue is detected, no warning is given and the account is suspended immediately.
Initial review:
In some instances, if your account or one of your product offers is disapproved and you've either fixed the issue or you disagree with the issue, you can request a review. If the review is successful, your issue will disappear. If the disapproval remains and you're uncertain about how to proceed, contact us for support.
Note: If you use a third-party platform to list your products, go to your third-party application to request a review.
If you're having trouble signing in to your Merchant Center account, ensure that you're using the correct email address and password. If you're using the correct username and password, try...
Jan 14, 2021 · This is a full guideline for merchants to fix all the most common Google Merchant Center errors taking place when you create Google product feeds. There are 3 most common Google Merchant Center errors that you should be aware of: Image Errors, Unique Identifier Errors, and Account Errors.
How to fix: Ensure your product data feed is formatted according to Google’s guidelines (e.g., XML, CSV, TSV, or Google Sheets). Verify that your file type is supported by Google Merchant Center. Check for missing or incorrect data in required fields and update accordingly.
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Official Google Merchant Center Help Center where you can find tips and tutorials on using Google Merchant Center and other answers to frequently asked questions.