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  1. Oct 25, 2024 · Since its establishment, Rakuten has committed to providing quality services to its customers. We are keeping our promise through three types of initiatives conducted under the leadership of our Group COO (Chief Operating Officer): Quality Improvement Activities, Quality Assurance Activities and Quality Control Circle Activities.

  2. Sep 30, 2024 · The latest insights and news about Rakutens sustainability initiatives. Rakuten provides services and products with high ethical standard to maximize customer satisfaction. Learn more about our efforts towards provision of responsible services and products.

  3. Apr 6, 2024 · Customer-Centric Business Model. Photo Credit – Rakuten.com. The success of Rakuten can be attributed to its business approach that prioritizes the needs and preferences of its customers. This approach prioritizes the client and their pleasure in all business choices, creating a positive experience across the whole customer journey.

    • A Brief History of Rakuten
    • Who Owns Rakuten
    • How Rakuten Works
    • Rakuten Competitors
    • Conclusion

    Hiroshi Mikitani’s dream of owning an online retail business started in the late 1990s. Then, the internet was evolving, and more people were embracing and utilizing it. He derived his inspiration after ordering and receiving Japanese noodles through mail-order shopping. Hiroshi was convinced that besides getting thrilled by such convenience, many ...

    The owners of Rakuten are; Haruko Mikitani (8.40%), Hiroshi Mikitani, the CEO and founder (25.5%), Tencent (3.64%), and Japan Post Holdings (8.30%).

    Rakuten allows online consumers who shop through the platform to earn cash back. Before purchasing goods, shoppers visit Rakuten.com and search for their preferred online store. After locating the store, the shopper clicks to access it from their Rakuten account. Doing so generates a tracking cookie, allowing them to receive credit for their cash b...

    Walmart:Walmart is a retailer that runs supermarkets, grocery stores, hypermarkets, neighborhood markets, and discount and department stores. The company started building 182,000 square feet of sup...

    Regardless of its success, there is still room for improvement. Rakuten can take the right initiative to penetrate new international markets and adopt advanced technology. Training staff helps them learn about the company, allowing them to market it accordingly. By adopting the right marketing, customer support, and marketing strategies, Rakuten wi...

  4. Product & Service Quality. Maximizing customer satisfaction is one of our key principles for business success. We strive to maintain and improve the quality of our services to deliver joy and excitement that go beyond our customers' expectations.

  5. Jan 30, 2016 · These opt-in strategies made customers keen to buy on Rakuten’s website and strengthened its position on the domestic market as people could redeem points for discounts at any other merchant or business within Rakuten Group.

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  7. Aug 21, 2024 · To deliver quality customer service, you now know what to focus on: responsiveness! Digital channels such as chatbots and instant messaging are particularly interesting for responding to customers in real time.

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