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- Since the days of the The Great Crunchie Train Robbery, both Grindlay and Williams have seen a lot of changes in the industry. In today's environment, advertising agencies are often competing with an assortment of smaller digital companies who cross over into 'content', budgets are tighter, and there are many more hands involved in the process.
www.nzherald.co.nz/entertainment/new-zealands-most-iconic-ad-the-great-crunchie-train-robbery/4QIDAMUNFE2KCAHFUNYYAOVTHA/New Zealand's most iconic ad: The Great Crunchie Train Robbery
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Aug 5, 2021 · Listen to the podcast to find out more about how the advertising industry has changed, what it was like for Tony Williams to be on set for the first commercial filmed in New Zealand, and where the lawnmower fits into the history of The Great Crunchie Train Robbery.
Not only is it one of the top five most complained-about ads of all time, the Bugger ad launched screeds of unofficial merchandise from tyre covers, to hats, to number plates, and is thought to...
- Alex Casey
Tony Williams created three of our most famous TV ads (Dear John, Bugger and Crunchie Train Robbery); Pauline Hanna and Philip Polkinghorne.
The Great Crunchie Train Robbery is one of New Zealand's most iconic and longest running ads. Made in 1975, the ad remained on television and in cinemas for more than 20 years.
Sep 23, 2023 · In this episode of Eyewitness Sonia Yee takes a look at why The Great Crunchie Train Robbery was a runaway success at a time when the advertising industry hit a turning point.
Made by Silverscreen in 1975, the Crunchie bar train robbery commercial epitomised the qualities the company brought to making advertisements – it told a story, it had high production values and it was great fun to make.
