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Successful albums and concert tours
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- Rapper and singer Drake has made millions from successful albums and concert tours, while also amassing a fortune from business ventures such as his own record label, and liquor brand, and lucrative endorsement deals with major brands like Nike.
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May 15, 2020 · Through digital savvy and a global sensibility, Drake – former child actor from Canada – has beaten the odds to become an unlikely rap superstar. Vogue reveals the secrets to Drake achieving global success.
Oct 23, 2023 · Having just turned 36 in 2022, Drake is already an icon and on track to become the richest rapper ever. He has more than a decade left in his prime to pad his bank account and potentially reach billionaire status.
- Music
- Touring
- Business: Food & Alcohol
- Business: Clothing
- Business: Sports
- Other Business Ventures
- Film & TV
As musicians become more and more popular, it’s not usual to see them earn the bulk of their riches from activities that aren’t musical. Once someone becomes a global superstar with enough capital to invest in other business ventures, it’s much easier and more efficient to make millions elsewhere (more on that later), but when it comes to Drake, it...
Drake brings home an incredible amount from performing all those tunes for audiences that number in the tens of thousands. The rapper’s headlining tours have brought in more than $170 million, and his total may already be well above $200 million. Including those treks where he was credited as a featured act, his touring revenues nearly doubles, and...
Once he became wealthy from his hits and performances, Drake wasted no time in reinvesting all that cash into a variety of businesses, and he now has his hand in countless industries, with millions tied up in everything from chicken to apparel. One field Drake has invested heavily in is the food sector, with the rapper focusing much of his financia...
Like so many of his colleagues in hip-hop, Drake has teamed up with one of the largest athletic apparel companies in the world, with the “God’s Plan” singer choosing Nike as his go-to partner. He first worked with the clothing giant in 2013 to launch his own version of the legendary Air Jordans, which of course became bestsellers. His relationship ...
Always a supporter of his hometown of Toronto, Drake has a major deal with the Raptors basketball team, though much of his work seems to be behind the scenes. In 2013, the NBA franchise announced the rapper as the new global ambassador, and he helped breathe new life into the team as a rebranding effort was launched. Several years later in 2018, Dr...
Throughout his nearly 15 years as a music superstar, it looks like Drake’s largest payday came when he teamed up with Apple to help the tech giant launch its streaming competitor, Apple Music. He signed on to produce a radio show, immediately making the company a serious player in the space, one which arrived with street cred thanks to the “Toosie ...
One of the newest additions to Drake’s massive list of industries he wants to dominate is the film and TV field. Many well-known musicians who dive into this arena do so by finding a project to star in, but the chart-topping rapper is going another route. Instead of relying solely on his famous face as an actor, he’s working behind the scenes to pr...
- Hugh Mcintyre
Oct 16, 2023 · Sources told Billboard at the time that three major labels were dueling for Drake's loyalty in "one of the biggest bidding wars ever." Eventually, Lil Wayne's label Young Money, distributed ...
- Callie Ahlgrim
- Henry Blodget
Oct 21, 2023 · Key Takeaways. Canadian rapper Drake currently has the number one song on Billboard’s Hot 100 list, tying him with Michael Jackson for the most number of singles by a male solo artist to top the...
Oct 28, 2023 · The bulk of Drake‘s wealth comes from music streaming royalties, song sales, record-breaking live shows, endorsements and other business ventures. He likely owns his own master recordings, allowing him to generate even more licensing revenue. Let‘s take a deep dive into Drake‘s income and net worth.
Oct 18, 2023 · Five-time Grammy winner Drake just dropped a new album For All the Dogs, so what do we know about the 36-year-old rapper’s life story from his humble roots to chart-topping hits?
