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1. • • New York, NY (February 16, 2023) – Klarna, the leading global bank, payments and shopping service, and Paris Hilton, the queen of Y2K, announced today the opening of ‘House of Y2K,’ an interactive pop-up in Los Angeles, CA that explores the evolution of shopping and trends from the 2000s through today.
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     Paris Hilton and Klarna open ‘House of Y2K,’ an interactive ...

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   Will 2023 be Paris Hilton's 'House of Y2K'?

   • Only two months in, 2023 is already shaping up to be the year of Paris Hilton. She’s a new mom, reviving her music career, and now, for one-day only, traveling back to the era that first made her a superstar. On February 24th, Hilton and Klarna will unveil the House of Y2K, a one day only pop-up on Melrose Avenue in Los Angeles.

   Paris Hilton and Klarna to Open "House of Y2K" Pop-Up in LA

   www.nylon.com/fashion/paris-hilton-klarna-house-of-y2k

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   Did Paris Hilton wear a silver mini dress at a Y2K launch party?

   • New motherParis Hilton dazzled in a fabulous custom Nicole & Felecia silver mini dress at the VIP launch party for her House of Y2K pop up in collaboration with online shopping app Klarna on Thursday evening.

   Inside Paris Hilton’s exclusive House of Y2K launch party in LA

   www.hellomagazine.com/hfm/20230224165272/paris-hilton-y2k-party-launch-los-angeles-exclusive/

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   Is Paris Hilton still the Queen of Y2K?

   • Whether you were there to experience the Y2K era or simply love the aesthetic—we all know that Paris Hilton absolutely ruled the early 2000s. She truly was (and still is) the Queen Of Y2K —and she’s still living up to that crown by allowing guests to revisit the iconic era with her.

   Paris Hilton's House Of Y2K Transports You To The Early 2000's

   secretlosangeles.com/paris-hilton-klarna-y2k-house/

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   Are Paris Hilton & Klarna collaborating on a one-day-only pop-up experience?

   • Paris Hilton and Klarna have teamed up to open a one-day-only pop-up experience that includes glamorous and nostalgic activations! Whether you were there to experience the Y2K era or simply love the aesthetic—we all know that Paris Hilton absolutely ruled the early 2000s.

   Paris Hilton's House Of Y2K Transports You To The Early 2000's

   secretlosangeles.com/paris-hilton-klarna-y2k-house/

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   What is House of Y2K?

   • New York, NY (February 16, 2023) – Klarna, the leading global bank, payments and shopping service, and Paris Hilton, the queen of Y2K, announced today the opening of ‘House of Y2K,’ an interactive pop-up in Los Angeles, CA that explores the evolution of shopping and trends from the 2000s through today.

   Paris Hilton and Klarna open ‘House of Y2K,’ an interactive pop-up

   www.klarna.com/international/press/paris-hilton-and-klarna-open-house-of-y2k-an-interactive-pop-up-celebrating-the-early-2000s/

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   What will Hilton do for Y2K?

   • With Hilton at 11:11 Media’s helm, consumers and brands alike can expect several activations like House of Y2K in the future, from new product launches to metaverse experiences and beyond. “We’re constantly looking for new, innovative ways to harness the power of Paris’s highly engaged audience ...

   Paris Hilton and Klarna host hot-pink ‘House of Y2K’ pop-up in LA

   www.thedrum.com/news/2023/02/27/paris-hilton-and-klarna-host-hot-pink-house-y2k-pop-up-la

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3. www.hellomagazine.com › hfm › 20230224165272Inside Paris Hilton’s exclusive House of Y2K launch party in LA

   www.hellomagazine.com › hfm › 20230224165272

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   Mar 1, 2023 · New mother Paris Hilton dazzled in a fabulous custom Nicole & Felecia silver mini dress at the VIP launch party for her House of Y2K pop up in collaboration with online shopping app...

4. www.klarna.com › international › pressParis Hilton and Klarna open ‘House of Y2K,’ an interactive ...

   www.klarna.com › international › press

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   Feb 16, 2023 · Opening on Friday, February 24 on the famous LA shopping strip, Melrose Avenue, the pop-up coincides with the launch of a Paris Hilton x Klarna limited-edition velour tracksuit, available exclusively through the Klarna app.

5. Videos

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     0:28

     tmz.com

     Paris Hilton at 'House of Y2K' Collab Pop-Up, Celeb Friends Show Support

     24 Feb 2023

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     0:25

     tiktok.com

     Paris Hilton’s new House of Y2K pop-up… that’s hot. 💖 #parishilton #houseofy2k #parishiltonaesthetic #klarna #y2k #early2000s #parishiltonstyle

     27 Feb 2023

     1.9K views

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     thedrum.com

     Paris Hilton and Klarna host hot-pink ‘House of Y2K’ pop-up in LA

     26 Feb 2023

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6. www.nylon.com › paris-hilton-klarna-house-of-y2kParis Hilton and Klarna to Open "House of Y2K" Pop-Up in LA

   www.nylon.com › paris-hilton-klarna-house-of-y2k

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   Feb 16, 2023 · On February 24th, Hilton and Klarna will unveil the House of Y2K, a one day only pop-up on Melrose Avenue in Los Angeles. The immersive experience will explore the biggest shopping trends...

7. secretlosangeles.com › paris-hilton-klarna-y2k-houseParis Hilton's House Of Y2K Transports You To The Early 2000's

   secretlosangeles.com › paris-hilton-klarna-y2k-house

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   Feb 22, 2023 · Paris Hilton’s One-Day-Only House Of Y2K Will Transport You Back To The Era Of Flip Phones & Scrunchies. Paris Hilton and Klarna have teamed up to open a one-day-only pop-up experience that includes glamorous and nostalgic activations!

8. www.thedrum.com › news › 2023/02/27Paris Hilton and Klarna host hot-pink ‘House of Y2K’ pop-up ...

   www.thedrum.com › news › 2023/02/27

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   Feb 27, 2023 · Such was the idea behind a pop-up party jointly hosted by the socialite-turned-business maven, her company 11:11 Media and Swedish fintech firm Klarna, called ‘House of Y2K.’

   • Author: Audrey Kemp

9. www.thedrum.com › news › 2023/11/27Klarna's House of Y2K pop-up won over Gen Z, here's how ...

   www.thedrum.com › news › 2023/11/27

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   Nov 27, 2023 · The House of Y2K, featuring Paris Hilton as the brand ambassador, was an experience that showcased Klarna’s full-service offerings to their audience of millennials and Gen Z shoppers using...

10. laconfidentialmag.com › paris-hilton-y2k-klarnaInside The Upcoming Y2K Paris Hilton x Klarna Pop-Up

    laconfidentialmag.com › paris-hilton-y2k-klarna

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    Feb 16, 2023 · Kicking Y2K trends into high gear, Klarna has teamed up with Paris Hilton for a one-day-only pop-up in Los Angeles. On Feb. 24 from noon to 8 p.m., House of Y2K offers the chance to interactively explore the evolution of shopping and trends from the aughts to today.