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Novotel is a French midscale hotel brand owned by Accor. [1] Created in 1967 in France, the company grew into what became the Accor group in 1983, and Novotel remained a pillar brand of Accor's multi-brand strategy. Novotel manages 559 hotels in 65 countries (2021). [2]
Suitehotel was merged with Novotel. [38] In 2011, Accor revamped the Ibis brand by creating ibis Styles (formerly All Seasons) and ibis budget (formerly Etap Hotel). [39] The group sold the fine catering group Lenôtre, [40] and the Compagnie Internationale des Wagons-Lits.
In 1983 Accor – now holding 440 hotels across Europe and counting 35,000 employees – is listed on the Paris Stock Exchange as its global growth continues. The first stone is laid for Novotel Beijing in 1984; by 2010 there will be 100 Accor hotels across China.
Today Novotel is a global network of quality leisure and business hotels featuring intuitive spaces that allow you to make time for what matters most. Anticipating the needs of tomorrow’s Novotel guests, we’ve introduced intuitive room concepts put together by forward-thinking interior designers.
Jun 30, 2024 · One of the world’s best-loved hotel brands now offers signature residences, designed and operated to the demanding standard Novotel guests have come to expect. Located in sought-after destinations and with a design that mixes style, fun, comfort and innovation, each Novotel Residence offers an unforgettable residential experience.
Jan 5, 2024 · Skift Take: Launched in 1967, Novotel was Accor’s original name before it rebranded as a group. With a footprint of well over 100,000 rooms and plans for at least another 32,000, Novotel...