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Aug 11, 2015 · The company that yesterday was known as Google is now a collection of separate companies, owned by a new holding company called Alphabet. The “Google” brand is the largest of those companies,...
Aug 11, 2015 · On Monday, Google, at sixteen years old, announced, like many a restless teen-ager before it, that it was changing its name. Late in the afternoon, a new Web page materialized at the memorable,...
- Why The Rebrand?
- Why Alphabet?
- What Does This Mean For Google?
Google started life as a search engine but in the intervening 17 years it has expanded to become much more. It has bought YouTube, launched Android, unveiled Maps – all now properties with more than one billion users. It has also diversified into other areas. It designs driverless cars, flies drones, develops wearable technology and invests in star...
Larry Page, the Google co-founder who is now CEO of Alphabet, explains the decision behind the name. “We liked the name Alphabet because it means a collection of letters that represent language, one of humanity’s most important innovations, and is the core of how we index with Google search! We also like that it means alpha-bet (Alpha is investment...
For Google itself it looks much like business as normal although it will now have its own CEO in Pichai dedicated to getting the most out of its internet operations. He has risen up through the ranks at Google through his leadership of the Android operating system. Google’s ad business should benefit from a renewed focus from Pichai. It is clearly ...
- Sarah Vizard
Aug 10, 2015 · Alphabet Inc. will replace Google Inc. as the publicly-traded entity and all shares of Google will automatically convert into the same number of shares of Alphabet, with all of the same rights. Google will become a wholly-owned subsidiary of Alphabet.
May 3, 2022 · Alphabet is not the same as Google, but was created during a restructuring of Google. These days, Google is the largest tech company run under Alphabet, though the brand’s scope was slimmed...
Aug 10, 2015 · Google Rebrands as Alphabet. The company named Sundar Pichai ceo of the search business and said it was transforming itself into Alphabet, a holding company.
Aug 10, 2015 · Google has announced a broad restructuring which sees the US technology company renamed Alphabet and puts its internet search business into a subsidiary company. Matthew Vincent asks Richard...
