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Aug 3, 2023 · More people than ever are choosing online devices like laptops, tablets and smartphones over television ... (aged 65 years old or more). Older viewers may now be more likely to take up streaming ...
Older audiences tended to consume traditional TV more than their younger counterparts, with people aged 65 years and over watching TV more than five hours on a daily basis, compared to less than ...
Our data also suggests that older viewers are diversifying their viewing and becoming more likely to take up streaming services, although household take-up of these services overall appears to be plateauing. [4] The proportion of over-64s subscribing to Disney+, for example, increased from 7% in 2022 to 12% in 2023.
Dec 7, 2022 · First, we did not measure the type of content people were watching during the day. As discussed above, older age tends to indicate specific content preferences. More precisely, as people grow older, they show an increased preference for media content that is likely to serve their need for meaning (Bartsch, Citation 2012; Mares et al., Citation ...
The statistics show that the older we are, the more TV we tend to watch, and the amount we watch is increasing: the BARB average for all ages (including children) is 28 hours a week, which is three hours more than in 2001, not including the TV we now watch on equipment other than our TV sets.
Aug 4, 2021 · Older people have been watching more linear TV while on-demand is a big hit with younger audiences. ... UK adults spent nearly a third of their waking hours watching TV and online video content in ...
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Research. Young UK adults are now watching nearly seven times less scheduled TV than their older counterparts, as the popularity of streaming services continues to grow, according to Ofcom’s latest Media Nations report. People aged 16-24 now only spend 53 minutes watching broadcast TV on the average day, while those aged 65 and over are ...
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