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      • The phones are still marketed to a specific type of user, people who want enhanced privacy and security features, with the marketing materials spotlighting the phone's security protections and battery life.
      www.businessinsider.in/retail/news/how-blackberry-went-from-controlling-the-smartphone-market-to-a-phone-of-the-past/articleshow/72171551.cms
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  2. Nov 21, 2019 · The phones are still marketed to a specific type of user, people who want enhanced privacy and security features, with the marketing materials spotlighting the phone's security...

    • Alexandra Appolonia
  3. Jan 3, 2022 · As TechCrunch reported this morning, BlackBerry is shutting down its remaining services, and users running BlackBerry devices with BlackBerry OS 7.1 and BlackBerry 10 — and you have to...

  4. Jan 4, 2022 · But post-2016 Blackberry-branded phones, which were made under licence by Chinese firm TCL, are unaffected as they use the Android operating system.

  5. Feb 25, 2024 · End of an era: the BlackBerry movie details rise and fall of company, no longer in phone market. BlackBerry phones officially defunct since 2022, its services decommissioned. Despite downfall and licensing, BlackBerry now focuses on cybersecurity and encryption services.

    • Colin Mccormick
    • The Fall from Grace
    • The Rebirth
    • Who Needs Hardware, Anyway?

    At the peak of its powers around 2010, BlackBerry held more than 40% of the mobile device market in the United States and roughly 20% of the global market, Comscore and Statista datashows. This level of ubiquity was thanks in part to the quality and design of the devices – the Pearl, Curve and Bold series were all hits – but also to exclusive servi...

    The switch from hardware to security was the brainchild of John Chen, who took on the role of CEO at BlackBerry in 2013. When it was first announced that the company would exit the hardware business, Chen unveiled a three-pronged strategy; BlackBerry would licence its branding, embed its technology into non-BlackBerry smartphones and extend its sof...

    Few companies have undergone a change of identity as complete as BlackBerry’s. And even fewer have managed to do so successfully. Although BlackBerry was forced out of the hardware business by a failure to follow the opportunity, Tatsis believes the company is now ideally positioned to capitalize on the direction of travel. With the number of IoT d...

  6. Jan 4, 2022 · For many of us, those BlackBerry devices earned a permanent place in our hearts, and it’s been sad to see them go. The fierce commitment of our customers to their BlackBerry devices still fills us with pride, though we stopped manufacturing them years ago.

  7. Jan 4, 2022 · But post-2016 Blackberry-branded phones, which were made under licence by Chinese firm TCL, are unaffected as they use the Android operating system.

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