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Jul 8, 2019 · HTC's share of the global smartphone market collapsed from 10.7 per cent in 2011 to 0.05 per cent in 2019. ... So what happened? Current and former HTC employees paint a picture of tough business ...
- What Did HTC Do Right?
- What Caused Their Downfall?
- They Ramped Down Smartphone Production in Favour of Producing VR Headsets
- HTC Is Still Doing Well, Just Not in The Smartphone Industry.
HTC was doing quite well back then! HTC was one of the most respected smartphone brands because they were offering affordable smartphones with respectable hardware. As a result, HTC phones were the go-to phones if you wanted the most optimal Android user experience possible. On top of that, HTC was the first manufacturer to include a customised And...
Here are some of the phones released in 2011 In 2011, HTC saw a huge decline in market share as many consumers were just overwhelmed by the number of phones being released by the brand. To elaborate further, HTC released more than 24 smartphones like the HTC DROID Incredible 2, EVO 3D, Merge, and more during that 1 year. In 2012, they released arou...
After releasing a few more smartphones like the HTC One series, HTC unveiled the HTC Vive VR headset in collaboration with Valve in 2016. In 2017, Google acquiredaround 2000 of HTC’s employees that worked on design and research to work on the Google Pixel smartphone, allowing Google to develop all their future smartphones in house. Towards the end ...
What happened to HTC was a great example of “too much of something is not good” because they’ve released so many smartphones that it was hard for consumers to keep up. Sometimes, having a few well-built smartphones is better than saturating the market. But one thing’s for sure, HTC showed that the Android operating system has what it takes to go ag...
Sep 21, 2017 · 2011 marked the beginning of HTC’s decline. The phones were still good, but the branding and design became varied and hard to track. By the end of the year, the golden run was had ended. HTC’s ...
Dec 14, 2015 · When HTC Sense first launched, the Android 2.1 (Eclair) interface was a total mess, hardly as intuitive and easy to use as it is today on Android 6.0 Marshmallow. HTC Sense filled in the gaps for ...
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- Joshua Sherman
The HTC One (M7) was released in mid-2013 and, subsequently won various industry awards in the best smartphone and best design categories, but global sales of the HTC One were lower than those for Samsung's Samsung Galaxy S4 flagship handset and HTC recorded its first ever quarterly loss in early October 2013: a deficit of just under NT$3 billion (about US$100m, £62m). Marketing problems were ...
Aug 5, 2019 · By Chris Smith August 5, 2019 7:09 pm BST. HTC has pulled its smartphones from sale in the UK over an intellectual property row, it has emerged. R&D company Ipcom says HTC has failed to abide by a ...
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Mar 30, 2021 · Sony's stubbornness and unwillingness to listen to their consumers when they had time led them from shipping 11.9 million phones in Q4 2014 (Xperia Z3 line) to 1 million phones in Q4 2020 (Xperia 1II & 5II). If HMD's next CPO doesn't make a 180º turn, HMD will most definitely follow in the same path that Sony followed.
