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Juventus's official emblem has undergone different and small modifications since the 1920s. The previous modification of the Juventus badge took place in 2004, when the emblem of the team changed to a black-and-white oval shield of a type used by Italian ecclesiastics.
- Marco Landucci
- Simone Folletti
- Massimiliano Allegri
- 1905 – 1921
- 1921 – 1929
- 1929 – 1931
- 1931 – 1977
- 1977 – 1982
- 1982 – 1989
- 1989 – 2004
- 2004 – 2017
- 2017 – Today
- GeneratedCaptionsTabForHeroSec
The initial version resembles a heraldic sign. It’s a vertically striped oval with a bull standing on its hind legs, above which, on a white background, is depicted a large crown and the inscription “Juventus.” The central figures are surrounded by curved elements in the shape of goblets. Above them is a stylized ribbon with the Latin motto “Non co...
This period features a colored emblem. Designers removed the excess details, focusing on an elongated vertical ellipse. All elements received a dark yellow outline. The second emblem’s designers simplified it, removing everything but the oval and its elements. The contours, letters, crown, and bull are now golden, and the geometric shapes are blue....
Almost all emblems used before 1970 are similar in structure. But the 1929 version was an exception. Italian journalist Carlo Bergoglio suggested replacing the Turin bull with a zebra to reflect the club’s unofficial nickname – Le Zebre. Designers listened to his idea and made minor adjustments. In 1929, the athletes returned to a monochrome black-...
After many years of the zebra’s presence on the logo, it was finally removed, replaced with a powerful, energetic bull with massive tufts. It stands on its hind legs, extending its head forward with sharp horns. Designers also enlarged the crown, giving it the appearance of an impregnable fortress wall, and changed the style of the letters, making ...
The stereo logo belongs to this period. It looks like a stereo, with blurred outlines that seem to overlap each other. Above the horse with a bull’s tail is a white five-pointed star, and below it is the inscription “Juventus F.C.,” formed from the football club’s full name “Juventus.”
The developers changed the proportions of the logo elements. The horse became smaller. The animal is surrounded by the team’s name, with the letters “F” and “C” located to the right and left of the central stereoscopic figure.
After a slight modernization, the emblem returned to its roots. The crown is almost the same as on the 1905-1921 emblem. The bull is also similar to the old version, but the artists changed its shape, so it’s difficult to determine what animal it is by silhouette. A golden line runs along the outer contour, making the graphic sign similar to the 19...
The new club emblem was developed by specialists from the agency Interbrand. They tried to create a stylized emblem while preserving the historical symbols of “Juventus.” The design meets the canons of our time: simple shapes, smooth lines, symmetry, and minimalism. This was achieved using only three colors: white for the background, yellow for the...
On January 16, 2017, the team presented a logo without a crown, Turin bull, zebra, or oval shield. Only the word “JUVENTUS” and two uneven black lines, separated by an empty white space, remain. The current logo is the most stylish. It radically differs from its predecessors and looks like two parallel stripes bent in the shape of the letter “J.” T...
Learn about the evolution and meaning of the Juventus logo, from the original bull and crown to the modern black-and-white stripes. Discover the origins, nicknames, and achievements of the Italian football team founded in 1897.
Jul 1, 2017 · The club's new logo features the black and white stripes, the Scudetto and the J, representing its essence and ambition. The logo is applied to the jerseys, the online platforms and the renovated venues of Juventus.
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Juventus' new badge is not an excess of modern football, it's a well-run club leaving its competitors behind. Whatever you think about the emblem, this serves as yet another example of why...
Apr 8, 2020 · Redesign the Juventus logo and share your creations on the YourIcon.Juventus.com platform. You can win prizes and surprises by voting for the best designs.
Learn about the origins and changes of the Juventus logo, from its founding in 1897 to its current design. See how the club's visual identity reflects its achievements, nicknames, and fans.
Juventus Logo on Chris Creamer's Sports Logos Page - SportsLogos.Net. A virtual museum of sports logos, uniforms and historical items.
