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- Myrtle’s irresistible sense of style. Founded in 2011 by Whitney Bickers and named after her great-great-grandmother, Myrtle is an online boutique featuring pieces by independent female designers.
- Nutriciously’s mouth-watering summer recipes. We love how this email newsletter introduction by Nutriciously gets right down to business. It has a bit of conversational banter at the top but the main image clearly shows the value to the reader right off the bat—22+ fresh vegan summer salad recipes.
- An Indigo Day’s chic freebie. Fans of Jessica Camerata’s fashion and lifestyle blog, An Indigo Day, will love her awesome newsletters as well. Jessica sends weekly digest emails to educate readers about her newest blog posts, including a personal note.
- D’Ana Joi’s inviting photo and tone. We love this particular intro from multi-passionate coach D’Ana Joi because it leads with a great photo of herself (important because she’s selling coaching services) on a brightly colored backdrop.
Feb 21, 2023 · In a newsletter, your introduction should be one of the first things you consider, as it impacts the rest of the message and your subscribers’ impression on you. In practice, the introduction is the initial text that describes what the newsletter is about.
- What Makes A Business Newsletter Effective?
- What Should Be Included in A Business Newsletter?
- What Are Some Business Newsletter examples?
- How Do I Create A Newsletter For My Business?
- What Should I Write in My First Newsletter?
- How Do You Write A Business Newsletter Template?
- How Do You Sign Off A Newsletter?
- How Often Should You Send A Newsletter?
- How Do I Make A Newsletter For free?
- How Do You Write A Professional Newsletter?
A business newsletter informs potential customers about products or services. The benefits of sending an e-newsletter include cost-effective marketing, targeted messaging, and direct communication. Learn more in What Are the Elements of an Effective Business Newsletter?
A successful newsletter starts with a well-defined content and design plan. Identify your target audience, determine your newsletter goals, and set a consistent publishing schedule. 1. Michael Katz of Blue Penguin Developmentsuggests you answer the question, “What is this about?” in one clear sentence. And aim to give your readers information that ...
If you run a professional services firm (lawyers, insurance, real estate agents, etc.), see these business newsletter examples. I also have some thoughts on healthcare emails. Among 501(3)(c) charitable nonprofits, I like the National Hemophilia Foundation’s HEMAWARExpress. It features a tasteful design with images and brief descriptions that link ...
Next to your copy, the design also determines the basic business newsletter structure. Follow AIDA: attention, interest, desire, and action. 1. Attention – Start with a compelling subject or headline — the first thing readers will see. Use power words, numbers, emojis, news, or scarcity (“This Friday Only”). Subject Line, Sharethrough, Advanced Mar...
Your first newsletter can set the standard for later emails. It may serve as an introduction, apart from a “welcome” message or script you send new subscribers automatically. It can also state the purpose of your newsletter and cover content you feel is most relevant to readers. And you may mention when they can expect to receive it. HubSpot follow...
Popular email marketing platforms like MailChimp and Constant Contact offer templates you can customize with your own colors, text, stock photos, and branding. You can also choose premade templates based on the audience and subject matter. They typically feature a header and a footer, with one column throughout or a mix of one- and two-column conte...
Depending on the content, each “block” or section can have its own call-to-action (CTA). These usually appear at the end of the block. Campaign Monitor recommendsyou add some personality to the end of your newsletter or CTA. Your final message should match the tone of the rest of your content. They suggest you: 1. Know your audience 2. Keep it plea...
The short answer: it’s up to you. 🙂 If your emails will feature the latest news or promotions, it may be better to send them daily or weekly. For evergreen content, every two weeks or once a month can work well. At the least, it shouldn’t be less than four times a year or quarterly. Ann Handley of MarketingProfsoffers the following rules of thumb:...
Few email marketing platforms are truly free; many of them offer limited trials and then charge a monthly fee based on the number of subscribers and/or how often you send. MailChimp is among the most well-known free providers for lists of 500 or fewer subscribers. It offers a decent variety of templates for non-designers or programmers, but if you ...
After you’ve finished writing a company newsletter, check for errors. A thorough read-through to catch mistakes before you hit “send” will make your newsletter look polished. Email yourself and anyone else on your team a test message (or three). Use this list to spot mistakes: 1. Check all links. 2. Nowadays, many email marketing platforms convert ...
Dec 27, 2023 · How to create a newsletter. If you’re joining the creator economy and ready to start your first newsletter, how should you go about it? This will be an in-depth guide to help individual and independent creators get started (but much of this will apply to brands too). Here’s how to make a newsletter. 1. Start with the topic
- Be clear and concise. Don’t overwhelm your readers with too much information or bore them with long, rambling sentences. Think about what you want to say and why your readers would care.
- Don’t bury the lede. Everyone’s busy. Tell your subscribers the juiciest bit right at the top to get them hooked. You don’t want to bore your readers and have them give up on your newsletter before they even get to the good stuff.
- Start with a hook. A good newsletter introduction should always start with a hook. This could be an interesting statistic, a personal story, or a question that piques the reader’s curiosity.
- Be personal. The best newsletter introductions are personal and make the reader feel like they are part of a community. A good way to start a newsletter introduction is by telling a story that is personal to you and relatable to your reader.
Jan 30, 2023 · The easiest way to create a newsletter is to start with a customizable newsletter template. With ready-made email layouts and easy-to-edit components, there’s no need for prior design knowledge, technical skills or steep learning curves.
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5 Examples to Inspire Your Next Newsletter Introduction. We have shortlisted a few great examples of newsletter introductions to help you craft your next one. Wellfound. Wellfound is a job hunt platform that shares insights in its newsletter to help people get their desired jobs.
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