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In The Big Payback, Dan Charnas chronicles the history of the hip-hop industry through its key players—hungry hustlers, innovative entrepreneurs, visionary handlers, and shrewd executives who had the business acumen to take the music of a marginal urban subculture and transform it into a mainstream phenomenon.
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THE BIG PAYBACK: The History of the Business of Hip-Hop by...
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The Big Payback: The History of the Business of Hip-Hop is a book by Dan Charnas chronicling the business history of the hip hop industry.
- Dan Charnas
- 2011
The perfect read for music lovers and business aficionados alike, The Big Payback reveals the secret histories of the early long-shot successes of Sugar Hill Records and Grandmaster Flash, Run DMC’s crossover breakthrough on MTV, the marketing of gangsta rap, and the rise of artist/entrepreneurs like Jay-Z and Sean “Diddy” Combs.
- Dan Charnas
- Paperback
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What are the “great books”? Who decided on this list?Why Scott’s program goes through the books in chronological orderWhy reading the great books is a lifelong project, and not a bucket listitemWhat’s the reward in reading this stuff?The Iliad andThe Odyssey by HomerWrangler. Whether you ride a bike, a bronc, or a skateboard, Wrangler jeans are for you. Visit wrangler.com. ZipRecruiter. Find the best job candidates by posting your job on over 100+ of the top job recruitment sites with just a click at ZipRecruiter. Get your first posting free by visiting ZipRecruiter.com/manliness. Starbucks Doubleshot.The refr...
Brett McKay: Welcome to another edition of The Art of Manliness Podcast. Now, there are conversations between friends, conversations with family, and conversations in the media, but did you know there’s also been a conversation going on between writers, thinkers, and philosophers for a couple thousand years? What’s been called The Great Conversatio...
This is hands down the most interesting hip-hop history book I have ever read. Radio, record labels, journalism, marketing—"The Big Payback" goes beyond the common myths and typical artist bios to uncover the often overlooked pioneers who helped push the genre to the forefront of American culture.
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- Dan Charnas
As you should know @lamartyler is a book enthusiast. Tune in to our 2nd video from our “Book Talk” series where Lamar will give us the ins and outs of his fa...
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Hidden health benefits. But reading does more than just help us to learn about our own personalities. It’s good for our health, too. Studies show that it can increase our emotional...