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1. • • Through comedy TikToks about its extra fees, Ryanair has attracted millions of likes and followers.
     www.bbc.co.uk/news/newsbeat-67333386.amp

     Ryanair: How a budget airline took off on TikTok - BBC News

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   Why is Ryanair so popular on tiktoks?

   • Through comedy TikToks about its extra fees, Ryanair has attracted millions of likes and followers.

   Ryanair: How a budget airline took off on TikTok - BBC News

   www.bbc.co.uk/news/newsbeat-67333386

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   How many followers does Ryanair have on TikTok?

   • On TikTok, Ryanair has an impressive 1.5 million followers, 64 times more than their close competitor Easyjet’s following of 23.4 thousand (as of February 2022). The combination of up-to-date trends and original brand content has proved a successful, clever marketing tool in building brand awareness through its personailty.

   Ryanair flying up the ranks of social media fame

   medium.com/digital-society/ryanair-flying-up-the-ranks-of-social-media-fame-ca8a5f4b5933

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   Is Ryanair a TikTok royalty?

   • It has been said that Ryanair have become TikTok royalty. Taking the corporate voice out of publicity makes their brand more approachable. Following trends and memes makes the public see the business as real people rather than just a money making organisation. Socials are aiding a positive reputation from increased customer engagement.

   Ryanair flying up the ranks of social media fame

   medium.com/digital-society/ryanair-flying-up-the-ranks-of-social-media-fame-ca8a5f4b5933

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   Why did Ryanair leave TikTok?

   • If you've seen any Ryanair TikToks, you won't be surprised to learn that the team was given a lot of freedom to post what they like. Michael tells BBC Newsbeat this aspect wasn't actually a departure for the company, which has a history of "disruptive, provocative marketing, whether people liked it or not".

   Ryanair: How a budget airline took off on TikTok - BBC News

   www.bbc.co.uk/news/newsbeat-67333386

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   Does Ryanair have a seat number on TikTok?

   • And there were more than a few references to 11A - the notoriously unpopular airline seat number with its own meme. If you've seen any Ryanair TikToks, you won't be surprised to learn that the team was given a lot of freedom to post what they like.

   Ryanair: How a budget airline took off on TikTok - BBC News

   www.bbc.co.uk/news/newsbeat-67333386

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   Which travel brands are joining TikTok?

   • Travel brands like Ryanair, British Airways, Hilton, Expedia and Booking.com have joined Tiktok in a bid to ride the ‘Traveltok’ trend. (Getty Images) It’s highly likely that someone you know has been to Montenegro, Albania or Slovenia in the past year. This is no coincidence.

   Traveltok takes off: Why Hilton, Ryanair, Expedia and British Airways are …

   www.cityam.com/traveltok-takes-off-why-hilton-ryanair-expedia-and-british-airways-are-flocking-to-tiktok/

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3. www.bbc.co.uk › news › newsbeat-67333386Ryanair: How a budget airline took off on TikTok - BBC News

   www.bbc.co.uk › news › newsbeat-67333386

   Nov 11, 2023 · Being rude and obnoxious to your customers might not seem like the best approach, but the brand's viral burns have earned it 2.1 million followers on TikTok - half a million more than EasyJet,...

4. ground.news › article › traveltok-takes-off-whyTraveltok takes off: Why Hilton, Ryanair, Expedia and British ...

   ground.news › article › traveltok-takes-off-why

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   Aug 16, 2024 · Traveltok takes off: Why Hilton, Ryanair, Expedia and British Airways are flocking to Tiktok. It’s highly likely that someone you know has been to Montenegro, Albania or Slovenia in the past year. This is no coincidence. These destinations have soared in popularity after going viral on Tiktok’s “travel dupes” trend, where users seek out ...

5. www.thestreet.com › travel › ryanair-airline-funnyA budget airline is wildly popular on TikTok for actually ...

   www.thestreet.com › travel › ryanair-airline-funny

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   Oct 18, 2023 · Ryanair has amassed a significant TikTok following for its use of self-deprecating humor.

6. www.thevalueengineers.com › up-up-and-away-tiktokUp, Up, and Away: TikTok, Brand Voice & the Rise of Ryanair

   www.thevalueengineers.com › up-up-and-away-tiktok

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   Jul 20, 2023 · The core of Ryanair’s TikTok strategy has been a commitment to funny, self-deprecating posts combined with expert navigation of viral trends. Whilst the former makes the brand feel down-to-earth and genuine to the consumer, the latter provides a baseline for high engagement on the platform.

7. www.cityam.com › traveltok-takes-off-why-hiltonTraveltok takes off: Why Hilton, Ryanair, Expedia and British ...

   www.cityam.com › traveltok-takes-off-why-hilton

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   Aug 16, 2024 · Travel brands like Ryanair, British Airways, Hilton, Expedia and Booking.com have jumped on this trend, fuelling the rise of ‘Traveltok’. But, according to Hannah Bennett, Tiktok’s travel ...

8. yoinked.co › blog › ryanair-tiktok-videosHow Ryanair set the standard for TikTok videos | Yoink!

   yoinked.co › blog › ryanair-tiktok-videos

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   Ryanair’s TikTok posts are easily recognizable due to the consistent use of a filter that personifies their 737 aircraft with the facial features of two eyes and a mouth. This sentient plane posts roughly three times a week, with videos that twist current trends to be more airplane centered.

9. portal.staralliance.com › cms › newsRyanair: How a budget airline took off on TikTok

   portal.staralliance.com › cms › news

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   Nov 11, 2023 · Being rude and obnoxious to your customers might not seem like the best approach, but the brand's viral burns have earned it 2.1m followers on TikTok - half a million more than EasyJet, Jet2, Tui, British Airways, Virgin Atlantic and Etihad combined.