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  1. Feb 12, 2019 · Trading names. You can also trade using a different name to your registered name. This is known as a ‘business name’ or ‘trading name’. Trading names must not: be the same as an existing trade...

  2. Jan 23, 2024 · Your company name is the official name under which your business is registered, representing its legal identity. While a trading name acts as an alias that can be used for commercial purposes, it isn’t a legal title.

  3. Jul 23, 2024 · There are several reasons why businesses may choose to use a trading name instead of their company name: Branding and marketing: A trading name can be more memorable, catchy, and effective for branding and marketing purposes, making it easier to promote the business and connect with customers.

  4. Jan 12, 2022 · This article will explain the legal implications of using a trading name for business owners and why you might consider doing it. What Is a Trading Name? Any time anyone does business under a name other than their legal name, they use a trading name.

  5. Mar 6, 2024 · A trade name, also referred to as doing business as (DBA) name, is your business nickname for how your customers see your brand. If you want to trade under a different name from your company name, ensure you register a trade name for your business.

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  7. Sep 14, 2023 · A trading name (sometimes known as a ‘business name’) is the name a business chooses to trade under when it does not wish to use its company name. Trading names are permitted, and a company can have as many trading names as its owners wish.

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