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But Steve Jobs didn’t turn Apple around by himself. Many talented and dedicated people played key roles, and that turnaround first began with an advertising campaign called “Think different.”
Sep 28, 2017 · Steve Jobs introduced the slogan at Macworld just months after returning to Apple as interim CEO, telling the audience “you always had to be a little different to buy an Apple computer.” He went on to say… I think you had to really think differently when you bought a Mac.
Oct 5, 2012 · Only a true marketer like Jobs could somehow manage to find two words that described his philosophy on life. Those words -- think different -- became the mantra, as well as the company's ...
- CBS News
Steve Jobs proved them all wrong. He was the anti-technocrat -- an artist, entrepreneur, dreamer, revolutionary. He shook the business world out of its coma and made business fun.
The Steve Jobs Theater is an underground auditorium complex located at Apple Park in Cupertino, California. It is named after the co-founder and former CEO of Apple, Steve Jobs, and is situated atop a hill at one of the highest points in Apple Park.
Oct 7, 2011 · See why Hollywood and film fans are in late visionary's debt. 1. Pixar. In 1986, Steve Jobs acquired the Lucasfilm Graphics Group — a ragtag collection of computer scientists and artists —...
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Oct 5, 2011 · Steve took a chance on us and believed in our crazy dream of making computer animated films; the one thing he always said was to simply ‘make it great.’ He is why Pixar turned out the way we...
