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Jun 22, 2022 · Kraft Macaroni and Cheese is shortening its name to Kraft Mac & Cheese after 85 years, the company announced Wednesday. A rebranding trend continues.
Jun 23, 2022 · Kraft Macaroni and Cheese is taking a subtle route in its rebrand, as the product line will now be known as Kraft Mac & Cheese. This small, but impactful change, "is meant to reflect the way fans organically talk about the brand," per a company press release.
- Alia Hoyt
Kraft Macaroni and Cheese gets a Canadian Twist! 🇨🇦 Discover the surprising name change that has got Canada buzzing! 🌟 Kraft Macaroni and C... 🧀 Say Cheese!
Jun 22, 2022 · Today, Kraft Mac & Cheese is unveiling a new brand identity that includes an updated logo, noodle smile and even a new name that redefines Kraft Mac & Cheese as feel-good food for everyone. This press release features multimedia.
Jun 22, 2022 · Kraft said the new name and box are part of an effort to rebrand its mac & cheese as “comfort food.” That distinction helps it differentiate from healthier products eating up shelf space.
Jun 23, 2022 · Kraft Macaroni and Cheese is changing its name after 85 years, KraftHeinz, announced. The iconic blue boxes and bowls will now read Kraft Mac & Cheese, and the logo will be updated.
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Kraft Macaroni and Cheese officially changed its name to Kraft Mac & Cheese. The blue box is also getting an update.