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In 1997, Mashimo presented his studio-as-hospital concept to Mitsuhisa Ishikawa, the president of Production I.G, who was so impressed with it that he immediately agreed to sponsor Mashimo. The new subsidiary has become known as Bee Train [ 1 ] and in February 2006, it ended its relationship with I.G and became independent.
Kōichi Mashimo (真下 耕一 Mashimo Kōichi, sometimes credited as Kouchi Mashimo or Kouichi Mashimo) (born June 21, 1952) is a well-known Japanese animation director and the founder of the animation studio Bee Train.
(1980) In the Mid 80's he survives a severe Alpine skiing accident. During his stay in an ICU he concived his idea for an independent studio which would become BEE TRAIN
After surviving a severe skiing accident in the mid 80's Mashimo was hospitalized for a lengthy duration, where he conceived his idea as a "hospital studio" to nurture the creative spirit of animators over a commercial focus. In June of 1997 he set up BEE TRAIN under Production I.G. In 2006 his studio became independent.
In the mid-80s, while still working for Tatsunoko, Mashimo survived a severe alpine skiing accident. During his stay in an intensive care unit, he came up with an idea of a "hospital for animators", an animation studio whose primary goal would be fostering and self-actualization of talented artists rather than commercial success and money .
This studio-as-hospital approach was allegedly invented by Mashimo during his prolonged stay in an intensive care unit (after a severe skiing accident) and has been Bee Train's official strategy ever since.
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Why did Koichi Mashimo start Bee Train?
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What happened to Bee Train?
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How does Mashimo use his studio-as-hospital strategy?
This studio-as-hospital approach was allegedly invented by Mashimo during his prolonged stay in an intensive care unit (after a severe skiing accident) and has been Bee Train's official strategy ever since.
