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      tech.tom.com

      • Facebook boss Mark Zuckerberg announced the new name as he unveiled plans to build a "metaverse" - an online world where people can game, work and communicate in a virtual environment, often using VR headsets. He said the existing brand could not "possibly represent everything that we're doing today, let alone in the future", and needed to change.
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  2. Oct 28, 2021 · The rebrand to Meta, announced by Zuckerberg today at the company’s annual Connect conference, has been a clandestine affair since he formally kicked off the project just over six months ago.

    • Alex Heath
  3. Oct 29, 2021 · After plenty of speculation, Facebook, the company that owns platforms including Facebook, Instagram and WhatsApp, rebranded as Meta on 28 October.

    • Contributor
  4. Oct 28, 2021 · Today at Connect 2021, CEO Mark Zuckerberg introduced Meta, which brings together our apps and technologies under one new company brand. Meta’s focus will be to bring the metaverse to life and help people connect, find communities and grow businesses.

  5. Oct 29, 2021 · But it would be wrong to write Facebook’s metaverse off as just a marketing gimmick, or a strategic ploy meant to give the company more leverage over its rivals. (Although it is both.)

  6. Jan 24, 2022 · As companies change names for different reasons, what was behind Facebook rebranding to Meta? According to Interbrand’s annual brand value ranking, the Facebook brand dropped to 15 th place in October 2021, with an estimated brand value of US$36 billion.

    • Klaus Wertenbroch
  7. Oct 23, 2021 · Reports online suggest it is meant to signal that Facebook is more than just a social media platform – much the way Amazon evolved from an online book retailer.

  8. Oct 28, 2021 · Facebook has changed its corporate name to Meta as part of a major rebrand. The company said it would better "encompass" what it does, as it broadens its reach beyond social media into areas...